Digital Marketing Specialist

Flynn's Tire Group•West Middlesex, PA

About The Position

Flynn’s Tire is looking for a motivated and detail-oriented Digital Marketing Specialist to support the planning, execution, and optimization of our marketing efforts. This role is ideal for someone who’s analytical, creative, and eager to grow their skills across multiple digital channels.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)
1–3 years of experience in digital marketing or a related role
Familiarity with digital marketing channels and tools (social media platforms, email marketing software, analytics tools)
Basic understanding of SEO, paid advertising, and content marketing
Strong written and verbal communication skills
Highly organized with strong attention to detail
Ability to manage multiple projects and meet deadlines

Nice To Haves

Experience with Google Analytics, Google Ads, or Meta Ads Manager
Familiarity with CMS platforms (e.g., WordPress)
Basic design skills using Adobe Creative Suite
Understanding of marketing automation tools (e.g., Mailchimp)

Responsibilities

Assist in planning and executing digital marketing campaigns across channels such as email, social media, search, and display
Create, schedule, and monitor content for social media platforms
Monitor social channels and respond to comments and messages
Support SEO and SEM initiatives, including keyword research and campaign optimization
Track and report on campaign performance using tools like Google Analytics and platform dashboards
Help manage email marketing campaigns, including list management and basic design
Conduct market and competitor research to identify trends and opportunities
Assist with website updates, landing pages, and basic content management