Digital Marketing Specialist

Concept2 • Morrisville, VT

2d • $50,000 - $60,000 • Hybrid

About The Position

Concept2, a market-leading manufacturer of stationary fitness ergometers and composite racing oars, is seeking a motivated, creative Social Media & Digital Marketing Specialist to join our team. This role combines social media platform management, digital storytelling, and content creation. Successful Concept2 employees combine self-sufficiency and personal accountability with strong teamwork skills. The position is based at our headquarters in Morrisville, Vermont, with potential for some remote work.

Requirements

• 2+ years of experience managing social media accounts and digital marketing campaigns
• Experience creating content for platforms such as Facebook, Instagram, LinkedIn, TikTok, and YouTube
• Basic graphic design and video editing using tools like Canva, Adobe Creative Suite, CapCut, or similar.
• Skilled in content production, analytics and digital storytelling
• Strong organizational and project management skills
• Experience in fitness, endurance sports, rowing, training, or the broader exercise industry
• Comfortable in customer-facing and community-facing environments, both in-person and on-screen
• Ability to travel and work at events approximately 25% of the time
• Excellent attention to detail and organizational skills
• Ability to work independently while collaborating effectively with a team
• Must be authorized to work in the U.S.A. now and in the future. Visa sponsorship is not available for this role

Responsibilities

• Social media management and daily execution across customer-facing platforms
• On-site content capture at key events, races, competitions, and activations
• Manage community engagement and social listening
• Project management and coordination of digital campaigns and content calendars
• Content creation, including photography, video capture and editing
• Manage photo / video shoots
• Support current and future athlete sponsorship and ambassador initiatives
• Liaison management for external content creators and contractors
• Collaborate cross-functionally with marketing, events, and B2B sales teams

Benefits

• fully paid medical, dental, and vision premiums for employees and their families

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed