Digital Marketing Specialist

Revere Control Systems•Hoover, AL

7d•Onsite

About The Position

The Digital Marketing Specialist is responsible for overseeing website, mobile and digital strategy, content, user experience and production of a wide range of digital communication projects and campaigns in support of the company’s digital communication strategies and business objectives.

Requirements

HTML
CSS
PHP
CMS
JavaScript
Bootstrap
Wordpress
SEO
Google AdWords
Adobe Creative Suite
Active Campaign

Nice To Haves

Graphic design
Site planning
Layout of web applications, websites, and web related services
Web content development with blogs, RSS/News feeds, video, and interactive/multi-media presentations
Social media content creation and scheduling for Facebook, Google Plus, Twitter, LinkedIn, Youtube
Analytics monitoring and reporting
Knowledge of latest trends in web design, video production, social media practices
Research and implementation of new online marketing opportunities

Responsibilities

Create and update all company websites using industry best practices.
Perform graphic design, site planning and layout of web applications, websites, and web related services using HTML, CSS, PHP, CMS, JavaScript, Boostrap, and Wordpress.
Develop and implement online strategy for brand positioning using SEO, keywords, and Google AdWord campaigns.
Design, develop and support web content with blogs, RSS/News feeds, video, and interactive/multi-media presentations.
Plan, create and schedule social media content for Facebook, Google Plus, Twitter, LinkedIn, Youtube and other social media channels.
Review statistics and monitor analytics; present recommendations for improvements based on findings.
Stay abreast of latest trends in web design, video production, social medial practices to assist marketing planning.
Research and implement new online marketing opportunities.
Use Adobe Creative Suite to develop digital content.
Assist with email marketing campaigns using Active Campaign.