Digital Marketing Specialist

Stinker Stores, Inc.Boise, ID
Onsite

About The Position

At Stinker, we believe great brands are built through meaningful connections. As our Digital Marketing Specialist, you'll bring the Stinker brand to life across our digital channels by creating engaging experiences that connect with our customers and strengthen our reputation. From our website and mobile app to social media and loyalty marketing, you'll help ensure every digital interaction reflects who we are—fun, authentic, community-focused, and just a little skunktastic. Working alongside teams across the organization, you'll combine creativity, strategy, analytics, and innovation to grow our digital presence, increase customer engagement, and support business growth. If you're energized by storytelling, digital marketing, data, and creating memorable customer experiences, we'd love to meet you.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, Digital Marketing, or a related field preferred; equivalent experience considered
  • Experience developing and executing digital marketing campaigns across multiple platforms
  • Experience managing websites, mobile applications, social media platforms, or digital marketing technologies
  • Strong understanding of digital marketing trends, customer engagement strategies, and online brand management
  • Excellent project management, organizational, and communication skills
  • Demonstrated analytical skills with the ability to interpret marketing data and make recommendations
  • Ability to build collaborative relationships across departments and with external partners
  • Proficiency in Microsoft Office and digital marketing tools
  • Valid driver's license with the ability to travel occasionally between Stinker locations
  • Ability to successfully pass a background check
  • Ability to work in a professional office environment, including extended periods at a computer

Nice To Haves

  • Experience working with customer loyalty platforms, digital analytics, or marketing automation tools preferred

Responsibilities

  • Manage and optimize the Stinker website, mobile app, and other digital channels to ensure content remains current, engaging, and aligned with our brand
  • Coordinate with first-party and third-party partners, including loyalty and delivery platforms such as DoorDash and Grubhub, to support digital initiatives
  • Plan, execute, and evaluate digital marketing campaigns that increase customer engagement and brand awareness
  • Monitor loyalty program performance and recommend strategies that improve customer participation and retention
  • Partner with Category Managers and Marketing team members to support product launches, promotions, seasonal campaigns, and special events
  • Monitor social media channels and online reputation while identifying opportunities to engage with our customers
  • Analyze campaign performance and digital marketing metrics to provide actionable insights and recommendations
  • Stay current on emerging digital marketing trends, platforms, and technologies to continually improve our marketing efforts
  • Collaborate with internal departments and external partners to ensure consistent brand messaging across all digital touchpoints
  • Identify opportunities to improve digital processes, customer experience, and marketing effectiveness
  • Support additional marketing initiatives and special projects as business needs evolve

Benefits

  • Competitive salary with annual merit increases
  • DailyPay
  • Paid Time Off that increases with tenure
  • Eight paid holidays annually
  • Medical, Dental, Vision, HSA and FSA options
  • Free virtual healthcare if enrolled in medical
  • 401(k) with discretionary company match
  • Employee Assistance Program
  • Employee referral bonuses
  • Ongoing professional development
  • Opportunities for career advancement
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