Digital Marketing Specialist (Entry Level Website Designer)

Directors Investment Group•Abilene, TX

11d

About The Position

The Digital Marketing Specialist supports website design and digital marketing services for funeral home clients. The role involves building, customizing, and maintaining websites, creating designs and adapting layouts to client needs, and learning best practices in user experience, content strategy, and website performance. The specialist collaborates with funeral home clients, marketing strategists, and internal marketing operations to deliver visually appealing, functional, and user-friendly websites.

Requirements

Strong attention to detail and organizational skills.
Excellent written and verbal communication abilities.
Proficiency in Microsoft Office Suite.
Creative problem-solving skills and an eye for design.
Adaptability to different personality types.
Customer-focused mindset.
Ability to multitask, set priorities, and manage time effectively.
Commitment to company values.

Nice To Haves

Bachelor's degree in Graphic Design, Marketing, or a related field; preferred but not required.
Experience in a similar role or internship.

Responsibilities

Support funeral home clients with website services.
Create and customize website designs, layouts, and pages using templates and brand guidelines.
Design web pages and forms, incorporating visual and content updates as needed.
Review and edit websites for quality control, including links, buttons, images, layout, grammar, and formatting.
Collaborate with marketing, design, and development teams on new designs and enhancements.
Monitor basic website performance metrics and identify opportunities for improvement.