Digital Marketing Specialist
About The Position
New Hampshire Housing is seeking a full-time Digital Marketing Specialist for its Communications & Marketing Team. This role is responsible for powering digital campaigns that advance NH Housing's mission of promoting, financing, and supporting housing solutions in New Hampshire. The specialist will bring digital campaigns to life by building and launching emails, landing pages, forms, CTAs, and social content in HubSpot. They will manage contact lists, segmentation, and subscription preferences to ensure accurate data and targeted messaging. The role involves close collaboration with the Communications team to plan and execute cross-channel campaigns, including paid media. Additionally, the specialist will build reports and dashboards in HubSpot and Google Analytics to identify trends and improve performance, while also championing a consistent and inclusive brand experience.
Requirements
- At least 1–3 years of experience in digital marketing, email marketing, or marketing operations.
- Bachelors Degree in Marketing or related field or an equivalent combination of education and experience.
- Working knowledge of HubSpot or a similar marketing automation platform.
Nice To Haves
- HubSpot certifications
- Experience in nonprofit or mission‑driven organizations
- Basic HTML/CSS skills
- Experience building dashboards or campaign reports
Responsibilities
- Bring digital campaigns to life by building and launching emails, landing pages, forms, CTAs, and social content in HubSpot, ensuring everything is polished, functional, and ready to make an impact.
- Own the quality of our audience data by managing contact lists, segmentation, and subscription preferences so the right messages reach the right people at the right time.
- Partner closely with the Communications team to plan and execute cross-channel campaigns, including paid media, helping turn ideas into thoughtful, effective digital experiences.
- Turn data into insights by building reports and dashboards in HubSpot and Google Analytics, identifying trends, and making recommendations to continuously improve performance.
- Champion a consistent and inclusive brand experience by ensuring every communication meets our standards for quality, accessibility, and clarity.
Benefits
- Competitive salary
- Multiple high-quality health insurance options
- Vision plan
- Employer-paid dental plan
- Employer-paid disability insurance
- Employer-paid life insurance
- Undergrad and Graduate tuition reimbursement
- Student loan repayment assistance
- Two retirement plans with employer contributions to both
- Flexible work schedules with remote/hybrid work options
- Generous and flexible PTO plan
- Paid volunteer time
- Paid parental leave
- Fitness rewards and reimbursement programs
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
