Digital Marketing Project Coordinator

Albertsons • West Bridgewater, MA

21h

About The Position

Why choose us? Are you ready to take the next step in your career? Join us for an exciting opportunity at Albertsons Companies, where innovation and customer service go hand-in-hand! At Albertsons Companies, we are looking for someone who’s not just seeking a job, but someone who wants to make an impact. In this role, you’ll have the opportunity to lead, innovate, and contribute to the growth of a company that values great service and lasting customer relationships. This position offers the chance to work in a fast-paced, dynamic environment that’s constantly evolving.

Requirements

• Has a bachelor’s or associates degree in marketing, graphic design, comms., advertising, or related.
• Understanding of marketing strategy, user acquisition, and digital engagement.
• Understanding of digital marketing channel optimization (paid media, push messaging, and email).
• Experience of multi-channel digital media content planning and execution, including the ability to build, coordinate, and balance content calendars, and scheduling content.
• Experience with digital marketing channels, including social media trends (Facebook, X, IG, TikTok).
• Experience sourcing and managing content from development through publishing.
• Outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines.
• Creative thinker with excellent verbal and written communication skills, with the ability to work individually or in a team environment.
• Open to occasional travel for store events.

Responsibilities

• Plan, coordinate and execute digital marketing campaigns within email, website, and social media channels. Campaigns include major marketing and loyalty campaigns, including store events (Grand Re-openings, Competitive Blunting, Community Events).
• Create engaging digital marketing content, including videos and static content, for social media (Facebook, X, Instagram, TikTok), paid media, and email campaigns.
• Partners with Albertsons’ National marketing team to ensure nationally led marketing campaigns are planned, communicated and launched with a division-minded focus.
• Develop and implement social media content calendars using information from weekly ad planning meetings and touch-bases with the Marketing Director.
• Implement digital marketing strategies to boost engagement and sales.
• Utilize Sprout to plan, schedule, and publish social media content across multiple platforms, ensuring accuracy and optimal posting times.
• Manage Social Media reporting, including content tagging.
• Works closely with Media Agencies, including trafficking creative design requests.
• Work closely with local vendor partners to develop and execute local digital marketing campaigns, while maintaining a revenue stream of vendor marketing funds.
• Manage the loyalty program, including weekly reporting, offer development, employee incentives, and customer/associate support.
• Update website content for accuracy, including party platter content and store hours.
• Works closely with graphic design team to develop digital creative.
• Manage division marketing sweepstakes.
• Monitors social media comments, assisting the customer support team on customer inquiries, while serving as the eyes and ears of our brand for potential social media risks.
• Stay up to date with emerging digital marketing trends and technologies.

Benefits

• Competitive wages paid weekly
• Access to up to 50% of your earned wages before payday, via our partnership with Stream
• Associate discounts
• Health and financial well-being benefits for eligible associates (Medical, Dental, 401k and more!)
• Time off (vacation, holidays, sick pay).
• Leaders invested in your training, career growth and development
• An inclusive work environment with talented colleagues who reflect the communities we serve

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree