Digital Marketing Manager
About The Position
DO Supply is seeking an experienced Digital Marketing Manager to lead our digital marketing function and help drive business growth across multiple digital channels. This role is responsible for developing and executing digital marketing strategy, managing a small marketing team, and ensuring successful execution of initiatives across website content, SEO, email marketing, social media, digital campaigns, and visual content. The ideal candidate is both a strategic leader and a hands-on contributor. We're looking for someone who can set priorities, coach and develop team members, manage competing projects, and roll up their sleeves to help drive execution when needed. This role works closely with leadership and cross-functional teams to align marketing initiatives with business objectives and deliver measurable results.
Requirements
- Proven experience leading, developing, and managing professional teams
- Strong leadership, delegation, coaching, and accountability skills
- Strategic thinker with the ability to translate business goals into actionable marketing initiatives
- Strong project management and organizational abilities
- Ability to manage multiple priorities and competing deadlines effectively
- Excellent communication and collaboration skills
- Ability to analyze data and make informed business decisions
- Comfortable balancing strategic planning with hands-on execution
- Self-motivated and capable of working independently in a remote or hybrid environment
- Strong knowledge of digital marketing strategy and execution
- Expertise in website content management, SEO, email marketing, social media, and digital campaigns
- Ability to evaluate creative work and provide effective direction to team members and vendors
- Experience using analytics tools to measure marketing performance and business impact
- Working knowledge of content management systems such as WordPress or similar platforms
- Familiarity with CRM systems, email marketing platforms, and marketing automation tools
- Strong understanding of content optimization and search engine best practices
- Excellent written and verbal communication skills
- Strong organizational, project management, and problem-solving abilities
Nice To Haves
- Bachelor's Degree in Marketing, Communications, Business, Journalism, or a related field preferred; equivalent professional experience will be considered
- 5+ years of experience in digital marketing, content management, marketing communications, or a related field preferred
- Experience leading marketing, content, creative, or digital teams preferred
- Experience developing and executing multi-channel marketing strategies preferred
- Experience working with SEO, content optimization, analytics, CRM platforms, email marketing systems, and related marketing technologies preferred
Responsibilities
- Lead, manage, mentor, and develop the marketing team through coaching, performance management, accountability, and professional development
- Establish team priorities and translate company objectives into actionable marketing plans and projects
- Manage workflows, deadlines, and quality standards to ensure timely execution of marketing initiatives
- Utilize analytics, business performance data, and marketing metrics to prioritize initiatives and allocate resources effectively
- Collaborate with leadership and cross-functional teams to align marketing efforts with company objectives
- Develop and oversee digital marketing strategies across website content, SEO, email marketing, social media, and digital advertising campaigns
- Direct website, blog, content, and SEO initiatives to improve visibility, engagement, and conversion performance
- Oversee email marketing, social media content, visual assets, and brand consistency across all digital channels
- Coordinate and collaborate with designers, developers, photographers, agencies, vendors, and other partners
- Identify opportunities to improve marketing processes, team effectiveness, tools, and workflows
- Measure campaign effectiveness and continually optimize initiatives based on performance data
- Support business growth by driving qualified traffic, leads, and customer engagement
Benefits
- Medical, dental, and vision coverage starting Day 1 of employment
- 10 PTO days
- 5 paid sick days
- Paid company holidays
- Company-paid short-term and long-term disability
- Company-paid life insurance
- 401(k) with employer matching
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Manager
