Digital Marketing Manager

IP House

15h • $52,000 - $55,000

About The Position

We are seeking a driven and creative Digital Marketing Manager to join our External Affairs team. In this role, you will work closely with and support the Associate Director, Global External Affairs, helping to manage and execute digital marketing initiatives that drive brand visibility and business growth. This is a highly collaborative, hands-on role where you will manage key execution areas, including social media and digital marketing campaigns, while contributing energy and new ideas to the broader global external affairs strategy. You will be joining a high-performing team where you will be encouraged to grow and experiment. This is an ideal opportunity for a marketer with at least 3 years of experience who is motivated by meaningful work with real-world impact, and will bring fresh thinking to an energizing, fast-paced environment.

Requirements

• Bachelor’s degree in marketing, communications, business, or a related field.
• Approximately 3-5 years of marketing experience with a focus on digital marketing, social media, and content creation.
• Working knowledge of social media, email marketing, and digital campaign strategy.
• Familiarity with SEO/SEM concepts and paid media basics.
• Comfortable using marketing analytics tools to pull data and report on performance metrics.
• Strong writing and editing skills, with the ability to adapt tone and style for diverse audiences and channels.
• Confident drafting content independently while remaining open to direction.
• Experience with HubSpot, marketing automation tools, or CRM platforms.
• Proficiency with social media platforms.
• Familiarity with design and content creation tools (e.g., Adobe Creative Suite), CMS platforms (e.g., WordPress), and basic video/graphic editing.
• Familiarity with analytics platforms (e.g., Google Analytics, LinkedIn Analytics).
• A team player who thrives in a small, cross-functional environment, bringing initiative and self-direction while remaining open to feedback.
• A forward-thinker energized by an entrepreneurial environment, eager to bring innovative ideas to a scaling global company.
• Strong organizational skills and the ability to manage multiple tasks simultaneously.

Nice To Haves

• Experience in intellectual property, brand protection, or legal/professional services is a plus.
• Proficiency in one or more additional languages is a plus.
• Experience supporting internal communications is a plus.

Responsibilities

• Develop and execute multi-channel digital marketing campaigns across media, email, SEO, and events.
• Support planning and execution of industry events and webinars, including logistics and promotion, to support brand visibility and lead generation.
• Manage campaign performance tracking and reporting, including analyzing metrics, generating insights, and flagging optimization opportunities.
• Help maintain and improve marketing processes and best practices to continually improve content efficacy.
• Own day-to-day management of IP House’s social media channels, including content drafting and scheduling, community engagement, and performance monitoring.
• Develop and execute social media content strategies in collaboration with the Associate Director and broader global team.
• Monitor trends and identify opportunities to grow our online presence and audience engagement.
• Collaborate with internal stakeholders to create compelling communications around new services, client success stories, and wins across our global teams.
• Support internal communications strategies to ensure consistent, clear messaging across the organization.
• Collaborate with subject matter experts to gather information and translate complex topics into accessible content that highlights our unique value proposition.
• Proactively bring new ideas, tools, and digital marketing strategies to the team’s attention.
• Contribute to brainstorms and strategy sessions, offering a fresh perspective and a willingness to experiment and iterate.
• Identify opportunities to streamline workflows and improve the effectiveness of marketing initiatives.

Benefits

• flexible work environment
• comprehensive benefits package designed to support the health, well-being, and financial security of our employees and their families

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level