Digital Marketing Manager

Atlantic Emergency Solutions-Atlantic Heavy Duty

just now

About The Position

Atlantic Emergency Solutions offers competitive pay and comprehensive benefits package at or above industry standards. Compensation is based on experience and certifications. Any payrate advertised in this ad is not provided or authorized by Atlantic Emergency Solutions. We are seeking a savvy Digital Marketing Manager to join our team. Our Digital Marketing Manager is responsible for: · Execution of all web, SEO/SEM, marketing database, email, social media and digital ad campaigns · Leverage social media marketing to devise and implement strategies that consistently grow social media numbers and levels of engagement · Create, caption, and schedule engaging posts using industry best practices · Monitor fan/follower comments on owned content for spam and customer service requests · Collaborate with sales representatives, factory staff, and product partners to curate content across digital platforms · Manage and maintain the organization's websites · Use analytics tools to gather data and create comprehensive reports for review. · Partner with outside marketing partners on set-up and optimization of SEO/SEM campaigns · Utilize an established sales pipeline to distribute sales leads effectively. · Handle ad hoc requests for marketing assistance from cross-functional partners in the company · Assist with online recruitment efforts · Up to 20% travel may be required, including attending regional events, customer demos and visiting other corporate offices.

Requirements

Individuals must be highly motivated, possess excellent organizational and time management skills, demonstrate exceptional oral and written communication skills to allow effective interaction with all levels of the organization and external customers.
Must have strong content creation and copywriting abilities.
Must have the ability to work independently, work under pressure of deadlines, handle multiple priorities and pay close attention to detail.
Requires any combination of education and experience equivalent to a bachelor’s degree in marketing, Business or a related field and two years of related experience.
Routinely be required to sit, climb, balance, stoop, kneel, crouch, or crawl.
Lifting, carrying, pushing and/or pulling of objects and materials of light to medium weight (10-40 pounds) frequently and occasionally life items up to 100lbs with or without assistance.
Tasks may involve periods of time at keyboard or workstation.

Responsibilities

Execution of all web, SEO/SEM, marketing database, email, social media and digital ad campaigns
Leverage social media marketing to devise and implement strategies that consistently grow social media numbers and levels of engagement
Create, caption, and schedule engaging posts using industry best practices
Monitor fan/follower comments on owned content for spam and customer service requests
Collaborate with sales representatives, factory staff, and product partners to curate content across digital platforms
Manage and maintain the organization's websites
Use analytics tools to gather data and create comprehensive reports for review.
Partner with outside marketing partners on set-up and optimization of SEO/SEM campaigns
Utilize an established sales pipeline to distribute sales leads effectively.
Handle ad hoc requests for marketing assistance from cross-functional partners in the company
Assist with online recruitment efforts
Up to 20% travel may be required, including attending regional events, customer demos and visiting other corporate offices.