Digital Marketing Intern - Schwarzkopf - Summer 2027

Henkel groupCulver City, CA
Onsite

About The Position

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow. This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world. Dare to learn new skills, advance in your career and make an impact at Henkel.

Requirements

  • An undergraduate student graduating in 2027 or 2028, pursuing a degree in Marketing, Communications, or similar
  • Must be able to commute to Culver City every Wednesday and Thursday
  • Strong interest in the beauty industry and branding on social media platforms
  • Ability to work independently and manage multiple projects
  • Familiarity with digital community platforms

Nice To Haves

  • Familiarity with CapCut or other basic video editing tools is preferred

Responsibilities

  • Gain hands-on experience in how a leading beauty brand develops its content and paid media strategies
  • Shadow and assist the content team during photo and video shoots, contributing to creative execution
  • Support the digital team in both paid and organic social media efforts, including campaign planning and execution
  • Assist with research projects to inform content, influencer, and digital strategies
  • Help manage influencer relations, supporting ongoing projects and collaborations
  • Select and curate user-generated content for social media, including reposting TikToks to Instagram Stories and creating engaging story content (e.g., behind-the-scenes, product launches, tips/tricks)
  • Contribute to ongoing marketing campaigns and product launches, ensuring cohesive digital storytelling across platforms

Benefits

  • Exciting projects that allow you to make real impact and collaborate with Henkel colleagues worldwide.
  • Countless learning opportunities available through Henkel’s online learning platform with over 9,000 professional courses.
  • Networking events with Henkel business leaders, experts and sustainability ambassadors.
  • Ongoing feedback discussions throughout the internship that allow you to accomplish concrete goals.
  • In-person and virtual social events to connect with other Henkel interns across the country.
  • Following your internship, you may be invited to join Henkel as a returning intern or full-time employee.
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