Digital Marketing Coordinator

Medical Service Company•Cleveland, OH

2d•Hybrid

About The Position

The Digital Marketing Coordinator performs day-to-day tasks necessary to support Marketing and E-Commerce initiatives. This role provides support to marketing functions of internal and external communications and brand awareness through social media, email marketing, and other digital means. The coordinator will also perform E-Commerce order fulfillment as needed, ensuring customers receive the correct items in a timely fashion and receive updated order status through fulfillment and delivery. Additionally, the role involves updating E-Commerce inventory items.

Requirements

College degree from an accredited college or university preferred.
1-2 years’ experience a plus, but not necessary.
E-Commerce experience a plus.
Microsoft Excel proficiency.
Strong writing skills.
Social Media knowledge (Facebook, Twitter, etc.).
Self-Starter.
Eager to learn.
Analytically Inclined.
Strong detail orientation.
Strong multi-tasking skills.
Creative.

Responsibilities

Assist in the creation and execution of email marketing campaigns for internal staff and customers under the direction of the Marketing Manager and following the marketing plan.
Create and distribute customer surveys.
Prepare and distribute marketing materials for internal staff and external customers.
Update website, Google listings, and monitor reviews.
Prepare weekly and monthly social media, website, and email marketing data reports.
Manage promotional materials inventory as well as print inventory for sales and other departments within MSC.
Print and ship approved marketing collateral for sales and other areas of the organization.
Assist in shipping event materials and maintaining a log to ensure timely delivery and return of show items including tabletop accessories, pop-up signage, and giveaways.
Support employee engagement through emails, newsletter distribution, and corporate events.
Route marketing requests to the Marketing Manager through the IT portal.
Ensure customer orders are placed with various vendors and order status is updated as products are shipped, as needed.
Add, remove, and maintain products in the online catalog.
Add, review, and modify product descriptions to ensure effective descriptions and unique content, including features and benefits.
Ensure proper pictures are displayed and manufacturer hyperlinks are current.
Support and distribute weekly e-commerce email marketing campaigns.
Create and distribute email marketing campaigns to internal staff and customers.
Create and distribute customer surveys.
Prepare and distribute marketing materials to internal staff and customers.
Support ongoing website maintenance.
Analyze website and email marketing data and prepare reports.
Create social media campaigns across various platforms.
Engage with customers via social media platforms, responding to comments and answering customer questions.
Analyze social media metrics and present findings.
Handle miscellaneous assignments/projects as needed.