Digital Marketing Coordinator

MarshBerry•Beachwood, OH
•Hybrid

About The Position

MarshBerry, a subsidiary of Lincoln International, is growing! We are seeking a Digital Marketing Coordinator to join our team. We have a people-first, fast-paced, collaborative culture with plenty of opportunity for growth. MarshBerry has been successful in achieving growth objectives because of the trust our clients place in our talented team of professionals, and all MarshBerry colleagues play a critical role in directly or indirectly cultivating those trusted relationships. MarshBerry provides an environment where employees can learn, improve, and realize their career goals. We offer competitive benefits, hybrid work schedules, new challenges, and learning experiences. Position Summary: MarshBerry is currently seeking a Digital Marketing Coordinator for our Beachwood, OH office. The Digital Marketing Coordinator will play a pivotal support role on the Global Marketing team. As MarshBerry continues to grow, the ability to maintain our digital properties, support lead generation efforts through builds and deployment and report on our initiatives is increasingly important. While this person reports to the SVP, Digital Marketing, they will support our Campaign Managers and work closely with the brand team on the day-to-day roll out of marketing and thought leaderships campaigns ensuring social content, digital content and email campaigns are deployed accurately and on schedule. This is a hybrid position based out of our Woodmere, OH office. This individual will work onsite Monday through Thursday, with the option to work remotely on Friday's.

Requirements

  • 1-2 years of experience working in communications, marketing, or digital marketing
  • Bachelor’s degree in communications, marketing, business, or related field OR a combination of education and work experience
  • Strong critical thinking and analysis
  • Excellent project management skills; you know how to take a list of ideas and turn it into an actionable plan, and you are comfortable coordinating across team members
  • Excellent verbal communicator with strong interpersonal and relationship-building skills
  • A roll-up-your-sleeves, get-it-done attitude
  • Strong attention to detail in grammar, spelling, and copy-editing
  • Must adhere to brand standards as developed and managed by the brand team

Responsibilities

  • Manage and publish content across MarshBerry websites
  • Build and maintain webpages for thought leadership, transactions, events, solutions and firm initiatives
  • Publish deal announcements, press releases and market updates in a timely manner
  • Maintain website content quality, accuracy and consistency across all digital properties
  • Support website enhancements and user experience improvements in partnership with external developers
  • Monitor website functionality and coordinate issue resolution when needed
  • Execute the firm's LinkedIn publishing calendar across MarshBerry channels and pages
  • Schedule and manage content through social publishing platforms
  • Publish thought leadership, transactions, event promotions and firm announcements on website
  • Create and resize digital assets for social media campaigns
  • Monitor social media performance and recommend opportunities to improve engagement and reach
  • Build and deploy thought leadership email assets
  • Develop and manage segmentation lists within the marketing automation platform
  • Develop reports within the automation platforms to help the team determine effectiveness
  • Sync campaigns as necessary to the CRM for the sales team to have insight into leads
  • Assist with deal tracking and digital asset creation
  • Provide digital support for new solutions, practice launches and strategic marketing initiatives

Benefits

  • competitive benefits
  • hybrid work schedules
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