Digital Marketing Analyst

SambaLos Angeles, CA
Onsite

About The Position

Samba is looking for a data-curious marketer to join our Digital Marketing team. As a Digital Marketing Analyst, you'll help manage and measure our paid and organic digital channels — turning performance data into actionable insights that sharpen our go-to-market strategy. This role directly supports the Marketing team's efforts to grow brand awareness and generate qualified pipeline for our Sales and Revenue teams.

Requirements

  • Bachelor's degree in Marketing, Statistics, Business, or related field (Class of 2026 preferred)
  • Analytical mindset with comfort working in Excel, Google Sheets, or similar tools
  • Strong attention to detail and an eagerness to learn in a fast-paced environment
  • Interest in the intersection of data, media, and advertising technology

Nice To Haves

  • Exposure to digital marketing platforms (Google Ads, LinkedIn Campaign Manager, etc.) a plus

Responsibilities

  • Support execution and optimization of paid digital campaigns across LinkedIn, Google, and programmatic channels
  • Track and report on key performance metrics including CTR, CPL, conversion rates, and pipeline influence
  • Assist with A/B testing of ad creative, landing pages, and email campaigns
  • Maintain dashboards and performance reports to keep the Marketing team informed and agile
  • Conduct competitive research and audience analysis to inform targeting strategies
  • Partner with the Revenue and Sales Enablement teams to ensure digital efforts align with commercial goals

Benefits

  • health insurance
  • wellness offerings
  • life and disability insurance
  • a retirement savings plan
  • paid holidays
  • paid time off (PTO)
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