Digital/Influencer Coordinator, Lifestyle
About The Position
The Digital/Influencer Coordinator is instrumental in supporting digital teams through day-to-day account assignments. The DC also fills the role of community management and is at the forefront of our clients’ social media communities reporting insights and learnings back to the team. In assisting with the execution of digital campaigns, the DC begins learning digital strategy, social media marketing, and the sectors we serve. Our DC’s also start to get their feet wet in learning the world of influencer marketing. They lead all searching and vetting for influencers, handle reporting/tracking/monitoring for influencer content and eventually start to offer suggestions for content ideation, etc.
Requirements
- Bachelor’s degree or equivalent
- Past experience in running brand social channels and/or influencer programming (either in-house or at agency)
- Proven ability to effectively organize multiple deadlines across accounts and teams
- Expert-level project management skills
- The ideal candidate will have a solid foundation in digital marketing, across social + influencer (paid and organic)
- Positive and flexible attitude
- Proactive and curious mindset
- Ability to work independently and collaboratively in a team environment and manage multiple accounts/address multiple client needs
- Ability to meet deadlines
- Has a finger on the pulse of pop culture, trends, entertainment, and news
Responsibilities
- Community manages client social channels like Instagram, LinkedIn, TikTok, Facebook, X, and YouTube
- Learns vendor software and social media listening/measurement tools (i.e. Sprinklr, Brandwatch, TalkWalker, etc.)
- Publishes content to social channels
- Monitors social media conversations
- Analyzes content performance and reports back to team
- Identifies influencers for our brands to work with
- Assists with compiling social media content calendars
- Works with designers and project managers to create social content
- Brainstorms digital activations and social media content ideas
- Attends and contributes to client/team meetings, takes notes
- Monitors digital trends and shares with internal team
- Assists in the production of new business materials
- Participates in client events with a focus on social amplification
- Assist the team in managing interns
- As applicable manages influencer research, vetting, tracking, reporting, measurement and supports content ideation/strategy
- Becomes familiar with agency technology, Slack, Monday.com, Bard, Midjourney, etc.
- Other duties as assigned
Benefits
- A workplace that’s alive with courage, ideas, respect and humanity
- Professional growth and development programs to help advance your career
- Comprehensive health care and wellness plans for your entire family
- A 401(k) Savings Plan and Flexible Spending Accounts
- Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
- Family Leave, Well-Being Programs, and Commuter Benefits
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
