Digital Events Manager

HEALTHSTREAM INC•Nashville, TN

35d•$70,352 - $87,940•Remote

About The Position

HealthStream is seeking a Digital Events Manager to own and evolve the digital production and performance of our events program. This role involves producing and optimizing all virtual HealthStream User Group sessions and webinars, and translating engagement data into insights that shape the customer and prospect experience year over year. The ideal candidate is a producer and strategist who can run a successful virtual session and then use the data from that session to inform future ones. Experience with virtual event platforms, a data-oriented mindset, and a passion for creating exceptional digital customer experiences are essential.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related field.
3–6 years of experience in digital events, webinar production, or virtual event management in a B2B SaaS environment.
Hands-on experience with virtual event platforms such as Sequel.io, ON24, Cvent, Zoom Webinars, or similar.
Data-oriented mindset — comfortable pulling reports, analyzing engagement metrics, and translating numbers into program recommendations.
Strong project management skills with the ability to manage a high volume of concurrent digital programs with accuracy and attention to detail.
Familiarity with marketing technology including Salesforce, Marketing Cloud, Higher Logic, and Qualtrics or similar tools.
Excellent written and verbal communication skills with the ability to collaborate cross-functionally with Product Marketing, Customer Success, and Community teams.

Nice To Haves

Strong project management skills with the ability to manage multiple concurrent events and deadlines with high attention to detail.
Ability to lead live event production, including real-time troubleshooting and decision-making under pressure.
Data-driven mindset with the ability to analyze event performance metrics and translate insights into actionable improvements.
Strong communication skills with the ability to collaborate cross-functionally and guide speakers and stakeholders effectively.
Experience in healthcare SaaS or a highly regulated B2B industry is a plus.
Experience supporting or producing user group programs, customer events, or community-driven digital experiences.
Ability to work independently in a fully remote environment, self-manage priorities, and thrive in a fast-paced, high-volume program environment.

Responsibilities

Adhering to all HealthStream security policies, procedures, and assigned training.
Owning and managing the digital production lifecycle of all virtual HealthStream User Group sessions and webinars in partnership with the program lead.
Leading end-to-end live and on-demand event production, including platform setup, speaker coordination, rehearsals, facilitation support, and live event execution.
Ensuring a high-quality video and broadcast experience, including managing audio/visual standards, speaker setup and coaching, and real-time troubleshooting during live sessions.
Supporting and producing hybrid and livestream components of in-person events, ensuring a seamless experience for both in-person and virtual attendees.
Managing and optimizing the digital event technology stack — including platforms such as Sequel.io, Cvent (virtual components), Zoom, and integrations with Higher Logic, Salesforce, and Marketing Cloud.
Partnering with Product Marketing and the HealthStream User Group lead to develop and manage the digital events content calendar.
Partnering with Product Marketing to align webinar topics and session content with product priorities and customer education goals.
Collaborating cross-functionally to ensure cohesive customer engagement before, during, and after each event.
Translating digital event engagement data into actionable insights — analyzing attendance, engagement, and satisfaction trends to continuously improve programming and inform future strategy.
Owning post-event reporting and performance tracking, providing clear recommendations to improve content, format, and delivery.
Supporting speaker communications and operations, including presentation collection, preparation, and adherence to timelines and standards.
Ensuring all digital events deliver a consistent, high-quality, and on-brand customer experience.