Digital Copywriter

Educational Media Foundation - K-LOVE & Air1 • Franklin, TN

9d • Onsite

About The Position

The Digital Copywriter crafts compelling copy for branded and campaign content for K-LOVE brands (including Air1, K-LOVE Kids, and Goodsource) on digital platforms (e.g. emails, websites, apps and marketing outlets). This role engages various audiences with written content that invites them to go deeper into the world of music and faith. The Digital Copywriter possesses strong written communication skills and has proven experience writing effectively for each digital platform’s specific characteristics with search engine optimization (SEO), Artificial Intelligence Optimization (AIO), calls to action (CTAs), headlines and other best practices in mind.
The Digital Copywriter works within the Marketing Department, servicing stakeholders (e.g. Radio Programming, Live Events, Campaigns, Donor Engagement, Technology, Books, Movies and Podcasts) and works alongside the digital team, which is focused on websites, apps, emails and social media.
This is an onsite role in Franklin, TN
Please share samples of work.

Requirements

• Bachelor’s Degree in English, Digital Marketing, Marketing, Digital Media Studies, Computer Science, Communications, or a combination of education/training with relevant experience required.
• Minimum three years’ experience in copywriting.
• Strong editorial, proofreading and writing skills.
• Passion for writing with an excellent portfolio of work.
• Experience with SEO best practices.
• Experience with AP Style preferred.
• Ability to write headlines, short-form digital marketing copy and feature stories.
• Proven ability to create copy that drives clicks and conversions.
• Ability to manage multiple projects and meet deadlines.
• Excellent interpersonal, verbal and written communication skills.
• Experience with project management tools (e.g. Wrike) preferred.
• Experience in digital campaign development with an understanding of performance metrics, best practices and digital trends (e.g. SEO best practices).
• Experience with A/B testing and implementation of strategies to improve email performance preferred.
• A collaborative and flexible style, with strong service mentality. Need to be seen as a team player.
• Excellent interpersonal skills with the ability to develop sincere business/ministry relationships.
• Demonstrated commitment to the social sector with a passion for our mission and values.
• Must pass a pre-employment reference screen and background check.
• Proof of legal authorization to work in the United States.
• Must agree with K-LOVE Christ-Centered Life Covenant and Statement of Faith

Nice To Haves

• Experience with AP Style preferred.
• Experience with project management tools (e.g. Wrike) preferred.
• Experience with A/B testing and implementation of strategies to improve email performance preferred.

Responsibilities

• Write compelling content for web, email, social media, promotions and marketing platforms.
• Produce well-written content that is SEO-friendly and optimized for conversions.
• Write high-quality digital pieces within each brand’s voice.
• Proofread and edit marketing copy and created media.
• Work with digital team to ideate and manage content requests and edit copy from contract copywriters.
• Work with digital team to ensure messaging is consistent across internal and external properties.
• Collaborate with Creative Services (design and video).
• Brainstorm and manage new content opportunities and juggle multiple deliverables.
• Perform other duties as assigned.
• Job responsibilities are subject to review and change

Benefits

• Medical Insurance
• Vision Insurance
• company paid Dental
• Company paid life insurance
• short term/long term disability insurance
• Company 401k with a generous company match
• Parental leave with Baby Bonding pay
• Generous paid vacation, sick leave and holiday time off
• Amazing company culture that includes exclusive access to concerts, movie premieres, media industry and events.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level