Digital Content Specialist

Caterpillar Inc. • Peoria, IL

19h • Onsite

About The Position

As a Digital Content Specialist at Cat Digital, the digital and technology arm of Caterpillar Inc., you will be responsible for providing web content management consultation and governance support. This role ensures the implementation of enterprise web governance, brand, legal, information security, and document retention standards for content delivered on caterpillar.com. The overall goal is to maintain a well-organized, user-friendly web presence that contains relevant content that meets the needs of the user audience and meets the goals of the content owners. Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives, committed to building a better, more sustainable world.

Requirements

• Business Analysis: Knowledge of business analysis and the set of tasks, techniques and tools required to identify business needs; ability to recommend solutions that deliver value to stakeholders.
• Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.
• Software Change Request Management: Knowledge of software change request management; ability to manage software product change requests from customers, prospective customers, vendors, and internal staff.
• Software Engineering: Knowledge of software engineering; ability to deliver new or enhanced fee-based software products.
• Software Problem Management: Knowledge of strategies, practices and tools for resolving software problems; ability to manage software problems in installed software products.
• Software Product Business Knowledge: Knowledge of and experience with the business aspects and operation of a software product; ability to manage install base, current uses, future plans, and product vision.
• User Acceptance Testing (UAT): Knowledge of UAT activities, tasks, tools and techniques; ability to design, implement and evaluate acceptance tests for end-users.

Nice To Haves

• Bachelor’s degree, preferably in Marketing or Communications; or equivalent work experience
• Web content experience (content management, content development, taxonomy) preferably with Adobe Experience Manager (AEM)
• Experience consulting/ providing integrated marketing solutions for the enterprise
• Experience with high visibility and highly confidential content projects
• Working knowledge with Adobe Experience Manager and Google Analytics
• Experience in Web design, Front-End Development, or related field
• Experience implementing web governance standards
• Experience with WCAG AA 2.1 accessibility standards and best practices
• SEO and Marketing Campaign experience

Responsibilities

• Work with business unit partners to develop and maintain content for Caterpillar.com
• Implement best usage of taxonomy, content management techniques, and governance standards.
• Work directly with high visibility content supporting the Executive Office – Quarterly results, Annual Report, Sustainability report
• Consult with Digital Content Sr. Specialists in defining the web strategies and new web capabilities to meet the needs of the content owners/creators and user audiences. This may require some consultation with the content owner regarding the business needs and developing a solution that
• Maintain knowledge of functional technology of the authoring system or tools as they change with upgrades and new releases.
• Educate content authors on these new capabilities and compliance with enterprise web governance.

Benefits

• Working with a Fortune 100 leader, you can build your career on a global scale and take advantage of development opportunities with emerging technologies.
• We’ve created an inclusive environment for you to explore your passions, make an impact and do the work that really matters.
• Medical, dental, and vision benefits
• Paid time off plan (Vacation, Holidays, Volunteer, etc.)
• 401(k) savings plans
• Health Savings Account (HSA)
• Flexible Spending Accounts (FSAs)
• Health Lifestyle Programs
• Employee Assistance Program
• Voluntary Benefits and Employee Discounts
• Career Development
• Incentive bonus
• Disability benefits
• Life Insurance
• Parental leave
• Adoption benefits
• Tuition Reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees