Digital Content Producer
About The Position
WCVB-TV is seeking two off-camera Digital Content Producers to grow and diversify the station’s digital storytelling across web, app, YouTube, social, streaming, and Chronicle and News broadcasts. One role is based in the News department and focuses on fast-turn digital publishing, breaking news video, and enterprise or investigative reporting that extends NewsCenter 5’s original journalism. The other is based in Chronicle and focuses on field-produced, Chronicle-style long-form storytelling for digital-first release as well as broadcast use. In-person attendance and the ability to travel throughout New England, and occasionally outside the region, are required. The producers create original video stories from pitch through final edit, often working independently in the field. They produce and edit short- and long-form video for digital platforms, package stories for each platform, adapt newsroom and Chronicle material for digital-first formats, and develop enterprise, investigative, lifestyle, archival, true-crime, and multipart features. They also track audience behavior and platform trends, experiment with formats and growth strategies, contribute to analytics-informed planning, and collaborate with digital, newsroom, Chronicle, editorial, and production teams.
Requirements
- At least 3 years of experience in video production, TV news, digital media, and/or documentary-style storytelling.
- Strong mastery of the Adobe editing suite.
- Demonstrated ability to work independently in the field, from pitch through final edit.
- Comfort balancing speed with production quality in a high-volume environment.
- Working knowledge of platform algorithms, digital video trends, and audience behavior.
- Strong writing skills and command of AP style.
- Ability to travel throughout New England and occasionally outside the region.
- In-person attendance is required.
Nice To Haves
- Experience producing serialized, episodic, or multipart digital content.
- Experience with YouTube and social platform optimization.
- Familiarity with leveraging archival content to build context or reimagine past stories in new formats.
- Experience developing or supporting strategy for streaming events with on-air talent.
Responsibilities
- Produce original video stories from pitch to final edit, largely working independently in the field.
- Conduct interviews, gather b-roll, and craft narratives with strong visual and storytelling quality.
- Bring a Chronicle-style sensibility or a news-enterprise sensibility to assigned stories, depending on context.
- Produce and edit short-form and long-form video optimized for web, app, YouTube, and social platforms.
- Turn content around on fast timelines, including breaking news, while maintaining production quality.
- Package stories with platform-appropriate titling, structure, and visual hooks.
- Adapt Chronicle and newsroom material for streaming, social, and other digital-first formats.
- Develop digital-first stories that go beyond daily headlines, including true-crime, investigative, lifestyle, archival, and multipart features.
- Identify opportunities to advance stories or archival footage beyond their initial reporting.
- Identify opportunities to expand a story into a series or structure it with future broadcast compilation in mind.
- Track platform trends and audience behavior and identify stories with strong shareability.
- Experiment with emerging formats and growth strategies, evaluate results, and share findings with the team.
- Contribute to analytics-informed content planning, including for weekends and streaming events.
- Collaborate with digital, newsroom, Chronicle, editorial, and production teams to maximize reach.
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ+ Health Services
- Additional benefits to meet employees’ and families’ needs
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
