Digital Content Producer

Sinclair Broadcast GroupHoover, AL
Onsite

About The Position

WBMA is seeking a Digital Content Producer to be a part of our amazing multi-platform team. Our goal is to offer digital and social users coverage they care about, the kind that impacts their lives and which they cannot find anywhere else. In this role, you will be responsible for day-to-day production of content for our website, app, and social media platforms. You will work with the entire newsroom team on multi-platform strategy and support day-of content and ongoing editorial initiatives and news planning needs. Additionally, the ideal candidate will be comfortable producing and publishing sports content, with a working knowledge of local, college, and professional sports, as sports coverage is an important part of our digital strategy. This position does involve weekend hours.

Requirements

  • Solid news judgment.
  • Ability to collect and confirm information from primary source.
  • Knowledge of local, college, and professional sports.
  • Ability to write, publish, and optimize engaging sports content across digital and social platforms.
  • Able to write compelling and accurate copy on deadline.
  • Able to multitask, juggle competing priorities, and manage time efficiently.
  • Possess strong communication skills.
  • Able to keep track and consistently execute digital strategies and goals.
  • Collaborative team-player willing to pitch in where needed.
  • Proficiency with non-linear editing (i.e. Adobe, Avid).
  • Proficiency with newsroom systems such as iNews.
  • Understanding of CMS tools.
  • Understanding of SEO guidelines for multiple platforms.
  • Understanding of how to use video and graphics to support content on all platforms.
  • Experience with newsgathering and logistics, booking interviews, and managing a content calendar.
  • At least two (2) years of previous newsroom experience at a commercial TV station or digital news platform.
  • Familiarity with content management systems, social media platforms, photo and video editing.

Nice To Haves

  • Bachelor's degree preferred, additional practical experience considered.
  • Spanish fluency a plus.

Responsibilities

  • Responsible for day-to-day production of content for our website, app, and social media platforms.
  • Work with the entire newsroom team on multi-platform strategy.
  • Support day-of content and ongoing editorial initiatives and news planning needs.
  • Producing and publishing sports content, with a working knowledge of local, college, and professional sports.
  • Collect and confirm information from primary source.
  • Write, publish, and optimize engaging sports content across digital and social platforms.
  • Write compelling and accurate copy on deadline.
  • Multitask, juggle competing priorities, and manage time efficiently.
  • Keep track and consistently execute digital strategies and goals.
  • Pitch in where needed.
  • Use video and graphics to support content on all platforms.
  • Newsgathering and logistics, booking interviews, and managing a content calendar.

Benefits

  • great benefits
  • open door policy
  • upward mobility
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