Digital Content Manager, Marketing Studio

Gallagher • Rolling Meadows, IL

4h

About The Position

Welcome to Gallagher - a global community of people who bring bold ideas, deep expertise, and a shared commitment to doing what’s right. We help clients navigate complexity with confidence by empowering businesses, communities, and individuals to thrive. At Gallagher, you’ll find more than a job; you’ll find a culture built on trust, driven by collaboration, and sustained by the belief that we’re better together. Whether you join us in a client-facing role or as part of our brokerage division, our benefits and HR consulting division, or our corporate team, you’ll have the opportunity to grow your career, make an impact, and be part of something bigger. Experience a workplace where you’re encouraged to be yourself, supported to succeed, and inspired to keep learning. That’s what it means to live The Gallagher Way. Gallagher is seeking a Digital Content Manager to lead and inspire a team of content editors as part of our Marketing Studio team. In this role, you will oversee the creation of dynamic, optimized digital content that drives leads and enhances the user experience across Gallagher's websites and creative copy. You will collaborate with cross-functional teams, manage content workflows, and ensure the delivery of high-quality, audience-focused content that aligns with our business goals and brand standards. The Digital Content Manager will be a strategic leader with a passion for digital and creative campaign content, bringing a proven ability to manage teams and projects in a fast-paced, collaborative environment. This role requires a unique blend of creativity, technical expertise, and leadership skills to drive impactful content strategies.

Requirements

• Bachelor’s degree and/or a minimum of 7 years of experience in digital marketing, content development, or creative roles.
• At least 3 years in a leadership or management position.
• Proven ability to create and oversee SEO-driven content, optimize page layouts, and proofread digital content for engagement and lead generation.
• Strong ability to work with creative, digital, and division marketing teams to achieve shared goals.
• Familiarity with tools such as Google Analytics, Sitecore, SEMRush, Ceros, Marketing Cloud, Workfront, Smartsheets, Figma, and Adobe Creative Cloud.
• Ability to manage multiple projects across different phases and global regions, ensuring deadlines and quality standards are met.
• Willingness to adjust working hours to collaborate with global stakeholders.
• Demonstrated experience in leveraging data and business goals to create content that drives engagement and conversions.
• Experience in B2B and B2B2C content creation.

Nice To Haves

• Experience in insurance or risk management
• Proficiency in additional languages (e.g., Spanish, French, Portuguese)

Responsibilities

• Oversee and mentor a team of content creators, copywriters, and proofreaders, fostering collaboration and professional growth.
• Develop content strategies with search engine optimization (SEO) at the forefront, identifying keywords and topics, and ensuring their effective integration into content.
• Demonstrate proficiency in developing copy for campaigns across multiple activation channels, including social media, email, and events, with a focus on establishing, evaluating, and enhancing content performance across platforms.
• Use analytics to inform content strategies, optimize page flow, and enhance audience engagement.
• Manage stakeholder relationships, setting expectations, and collaborating with global teams.
• Create, maintain, and enforce digital writing style guides to ensure consistency across brands.
• Manage multiple projects simultaneously and adapt writing styles for both US and UK audiences.
• Create a culture of best practice sharing with all writing resources within the Marketing Studio fostering collaboration and ensuring high-quality output.
• Partner with creative, digital, and division marketing teams to align content strategies with business goals and campaign objectives.
• Oversee content workflows, ensuring timely delivery, quality assurance, and adherence to brand standards.
• Collaborate with Campaign Strategists, Creative, and Web teams to develop content experiences that align with marketing campaigns.
• Continuously refine content processes to enhance efficiency, quality, and collaboration.
• Stay informed about competitors and their differentiators to ensure Gallagher's content remains competitive and innovative.
• Establish and promote best practices for content performance across all campaign activation channels, ensuring direct reports and collaborators are aligned on strategies to optimize engagement, lead generation, and user experience.

Benefits

• Competitive and comprehensive compensation package
• Medical/dental/vision plans, which start from day one!
• Life and accident insurance
• 401(K) and Roth options
• Tax-advantaged accounts (HSA, FSA)
• Educational expense reimbursement
• Paid parental leave
• Digital mental health services (Talkspace)
• Flexible work hours (availability varies by office and job function)
• Training programs
• Gallagher Thrive program – elevating your health through challenges, workshops and digital fitness programs for your overall wellbeing
• Charitable matching gift program

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 501-1,000 employees