Digital Marketing & Content Specialist

Plugable Technologies • Seattle, WA

17h • Remote

About The Position

Plugable's mission is to build a better device company. We make the products that unlock the full potential of your laptop — docking stations, hubs, cables, local AI devices, portable monitors, and charging solutions. We're the #1 docking station brand in North America, USA-founded, American-owned, and recommended by the best in tech including Tom's Guide, Wired, PC World, and Wirecutter. We’ve earned our reputation through genuine technical expertise and hardware that works. When IT administrators need docking solutions that work across every device, every OS, every mixed environment — they choose Plugable. Now we’re investing in the marketing engine to match. That’s where you come in.

Requirements

• Owned digital marketing channels before — not just assisted on them
• Have a strategic content brain. Think in audiences, formats, and narratives — and know how to match the message to the moment
• Comfortable with email marketing — building lists, segmenting audiences, and thinking about what to send to whom and when
• Understand social media beyond posting — know how platforms work, what native content looks like, and how to build a real following
• Use data and AI-assisted workflows to move faster and make better decisions — and always iterating
• Genuinely interested in what's happening in tech — new device launches, industry announcements, and the trends shaping how people work

Responsibilities

• Manage and grow Plugable's presence across LinkedIn, YouTube, Reddit, and more
• Develop platform-native content that feels right for each channel, not just repurposed assets pushed everywhere
• Show up authentically where our customers already hang out — build real engagement, not just reach
• Own our email marketing program end-to-end — campaigns, automated flows, list health, and segmentation
• Build and nurture a growing audience of prosumers, IT administrators, and business buyers through smart, segmented communication
• Grow our subscriber list through cross-channel acquisition and on-site tools
• Coordinate B2B outreach sequences in partnership with Sales Operations
• Partner with Product to translate technical specs into content that engages real people
• Bring a creator's eye to everything: hooks, formats, thumbnails, captions — you know what stops a scroll and what earns a subscribe
• Manage video distribution across YouTube, Shorts, and social — monitor performance and feed insights back to the team
• Support our Shopify storefront — updating landing pages and on-site promotional elements to support campaigns and launches
• Lead cross-channel activation for new product launches — email, social, video, and community all moving together
• Turn a single piece of content into a swarm: short-form clips, email features, social posts, community threads

Benefits

• Generous PTO — 18 days in year one, growing annually plus a floating holiday
• Full benefit package — 100% employer-paid Health, Vision, and Dental for employee + 50% dependent coverage
• Large company contributions — profit-sharing, $3,000 annual HSA funding, company-paid short and long-term disability, up to 4% matching retirement
• Employee perks — $500 annual wellness stipend, $500 towards Plugable products, $1,500 professional development budget annually

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed