Digital Content Manager (m/w/d) – Video, AI & Social

microtech GmbH

16d • Hybrid

About The Position

We are looking for someone who can transform complex software topics into strong content using a camera, state-of-the-art tools, and a genuine feel for B2B. You will be independently responsible for our social media channels, produce video and image content, and use AI and automation as a real lever to be faster and more competitive than others. For you, placement is just as much a part of the job as production: you consider reach and impact from the outset and ensure that our content reaches the right channels and platforms – whether it's our own presences, external platforms, or personal profiles.

Requirements

• Proven practical experience in cross-channel content placement on own and external channels, as well as in actively building thought leadership
• Several years of experience in content production, ideally in the B2B software or SaaS environment
• Routine handling of classic and AI tools in everyday production (video, photo, and audio production) and the drive for continuous learning
• Independent management of social media profiles, including editorial planning and community management
• Use of AI and automation tools for social media
• Expertise in creating high-quality presentations

Nice To Haves

• Initial experience in podcast production
• Familiarity with AI-based tools for presentations
• Use of Social Ads on LinkedIn and/or Meta

Responsibilities

• Conception, shooting, and editing of product videos, testimonials, and social clips
• Optimization of video content for SEO and AI-powered search (GEO)
• Use of AI production tools for efficient, high-quality production
• Independent management of photo and video productions from A to Z
• Independent management of our channels (LinkedIn, Meta, YouTube) and expert profiles, including an independent editorial plan
• Content mix of video, text/image, and thought leadership formats – supported by AI and automation tools
• Community management: responding, moderating, building relationships
• Production of content that is effective in the B2B buying process: product demos, success stories, and other touchpoints for sales
• Creative sparring between marketing, sales, and product teams to translate their messages into strong content
• Creation of high-quality presentations for events and sales using modern tools

Benefits

• 60% remote work share
• flexible working hours
• independent work
• Further training & coaching
• Regular team events

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees