Digital Content Editor

American Academy of Ped•Itasca, IL
•Hybrid

About The Position

The Digital Content Editor supports and implements content strategies for pediatrician audiences, including publishing and managing digital web content on American Academy of Pediatrics (AAP) websites. The role publishes and coordinates web and digital content development for the Center of Excellence on Social Media and Youth Mental Health and other externally funded projects and initiatives. It collaborates with staff, federal partners, and programmatic partners to implement grant activities related to web and digital content development. The editor publishes new and updated content according to editorial plans, goals, objectives, and deliverables tied to campaigns, grants, or sponsorships. The role ensures content follows AAP website style guidelines and user-experience and search-engine/generative-engine optimization practices; monitors content performance; and works with editorial, IT, and supervisory colleagues to improve content, website navigation, and functionality. This is a grant-funded position reporting to the Senior Digital Content Editor. The work environment is hybrid, with 40% of work time in the office per month. Some travel and weekend work are required.

Requirements

  • Bachelor’s degree in digital media, communications, journalism, or a related field, or an equivalent combination of relevant education and work experience.
  • Three years of related web content management or digital publishing platform experience, including working with authors and/or medical professionals.
  • Familiarity with medical terminology, website publishing processes and technologies, and digital communications.
  • Excellent organizational, verbal and written communication, project management, and proofreading skills.
  • Strong technical acumen, proficiency in MS Office, familiarity with web applications and internet technology, and ability to learn and apply new technologies, including AI.
  • Ability to manage multiple projects simultaneously, take initiative, pay close attention to detail, and work independently and as part of a team.
  • Ability to collaborate effectively with internal and external constituents and support a positive, cooperative, team-oriented work environment where everyone feels valued and respected.
  • Some travel and weekend work required.

Nice To Haves

  • Familiarity with content management systems (CMS).
  • Familiarity with SEO/GEO principles.
  • Basic coding experience in HTML, XML, and CSS.
  • Familiarity with Google Analytics.
  • Familiarity with document collaboration platforms such as SharePoint.
  • Familiarity with virtual meeting platforms such as Teams.

Responsibilities

  • Publish new and updated content on AAP websites in accordance with editorial plans, goals, objectives, and campaign, grant, or sponsorship deliverables.
  • Review content for adherence to AAP website style guidelines, user-experience standards, and SEO/GEO best practices.
  • Develop publishing and revision schedules and workflows.
  • Create and maintain site maps, editorial calendars, image galleries, workflows, and other lists and databases needed for AAP website functionality.
  • Monitor web traffic and performance using appropriate analytics and tools, and generate reports on content reach and impact as needed.
  • Collaborate with the supervisor on recommended content optimization enhancements.
  • Collaborate with editorial and IT staff to develop and implement website enhancements that improve user experience and navigation.
  • Troubleshoot website issues and coordinate with the supervisor and IT to resolve technical problems affecting content display and functionality.
  • Attend assigned team meetings, editorial meetings, and conferences to stay current on project needs, CMS best practices, and web trends.
  • Perform other duties as assigned.

Benefits

  • Comprehensive benefits package, including healthcare and retirement savings plans.
  • Competitive salary.
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