Digital Content Coordinator - Writing & Editing

SS Digital Media • Troy, MI

6d • $52,000 - $60,000 • Hybrid

About The Position

SSDM is seeking a Digital Content Coordinator to help the agency grow and create effective content for its clients. The role supports the Copywriter and works with performance and creative teams to develop ideas and execute digital content. The work includes writing and editing content, supporting SEO efforts, updating client websites, analyzing campaign data, and helping maintain content calendars. The position is full-time and hybrid, with a salary and profit sharing.

Requirements

• Bachelor’s degree in Advertising, Marketing, Communications, Public Relations, or a relevant field, or equivalent experience.
• Ability to work quickly, creatively, and accurately while completing tasks by or before deadlines.
• Knowledge and experience using website content management systems, primarily WordPress.
• Intermediate to advanced familiarity with AP style.
• Experience working with Google systems, including Docs, Drive, and Sheets.
• Ability to learn new technology and marketing platforms quickly.
• Ability to adapt writing style to provided brand standards.
• SEO copywriting experience.
• Strong organizational, time-management, and analytical skills.
• Drive to push creative boundaries and keep up with digital trends.
• Willingness to learn and adapt to change.
• Advanced written communication skills and ability to read copy in English.
• Experience with social media engagement strategies and best practices.
• Ability to create original content for specific audiences that meets company objectives.
• Ability to develop fresh, appealing content ideas that establish or support a company’s brand identity.
• Problem-solving, innovation, teamwork, empathy, adaptability, and a commitment to open communication and finding solutions.

Nice To Haves

• Familiarity with SEO search tools such as Moz and SEMrush.

Responsibilities

• Write short- and long-form copy for creative projects, including blogs, social media, advertisements, and landing pages.
• Conduct SEO keyword research and write engaging, informative copy optimized for search engines.
• Build web pages and add copy and images to client websites, primarily using WordPress.
• Assist with the management and maintenance of content resource centers on client websites.
• Support SEO audits through research and content work.
• Review client websites and identify opportunities for updates, improvements, and optimization.
• Analyze data sources such as surveys, Google Analytics reports, audits, and user testing to evaluate SEO and content campaigns against KPIs.
• Support the preparation and maintenance of content calendars.
• Edit, proofread, and perform quality assurance on projects.
• Stay current on writing best practices and review competitor websites for comparison.
• Proactively learn assigned platforms and tools.

Benefits

• Annual profit sharing, beginning on the first day; vesting starts at 20% after the first full year and increases annually until fully vested at year five.
• Medical plan options with SSDM contributing to premiums.
• Dental coverage.
• Vision coverage.
• Access to multiple 401(k) plan types, with a company match of up to 3% of contributions, available after 90 days of employment.
• 10 days of paid time off annually, available after 90 days of employment.
• Paid holidays: New Year’s Day, Good Friday, Memorial Day, Independence Day, Labor Day, Thanksgiving, Christmas Eve, and Christmas Day.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level