Digital Communications Coordinator

University of North Florida•Jacksonville, FL

1d•$57,000

About The Position

This position is a creative, technical, and strategic communications role responsible for developing and executing integrated marketing and communication strategies, producing high‑quality digital media, and optimizing the Slate CRM. The role collaborates closely with internal staff, partners, and faculty to enhance online student recruitment and communication workflows, ensure cohesive branding across all platforms, and elevate the visibility and value of institutional programs and services. This position plays a key role in advancing digital engagement and communication effectiveness for the University’s online programs and department.

Requirements

A Master’s degree from a regionally accredited college or university in a directly related area of specialization and two years of experience directly related to the job functions; or a Bachelor’s degree from a regionally accredited college or university in a directly related area of specialization and four years of experience directly related to the job functions.

Responsibilities

Lead the strategic development and communication of conceptual design solutions within a user‑centered design framework for the department.
Design and maintain cohesive visual systems and layouts aligned with institutional brand standards across all digital and print channels.
Plan, design, and produce visual assets—including promotional materials, branded collateral, infographics, data visualizations, and presentations—to support online students and programs
Manage ongoing website updates and enhancements, addressing usability, accessibility, and performance through testing and feedback.
Manage the review and approval of creative assets across mediums to ensure quality, accessibility, consistency, and compliance.
Design and produce interactive, multi‑channel marketing assets, including websites, email campaigns, user interfaces, social media content, and presentations.
Lead creative services and digital communication initiatives, managing social media strategy to expand reach, engagement, and brand visibility.
Develop and maintain operational documentation—reports, manuals, and guides—to support marketing and communications workflows.
Use data analytics and performance metrics to optimize outreach strategies, improve student engagement, and enhance overall communication effectiveness.
Direct and execute pre-production activities, such as creating mockups and establishing a project timeline.
Support and enhance Slate CRM functionality, including portals, rules, workflows, queries, forms, events, and automations related to recruitment, admissions, and communications.
Leverage Slate enhancement tools to improve communication design, efficiency, and digital workflows.