Digital Analyst, Media

Fingerpaint MarketingCedar Knolls, NJ

About The Position

Fingerpaint is a health and wellness agency driven by a collective spirit of possibility and a people-first culture, fostering creativity and collaboration. The Activation Analytics team at Fingerpaint oversees media-based analytics programs and omnichannel campaigns, defining reporting programs, key business outcomes, objectives, and key performance indicators (KPIs). This team develops tracking infrastructure and creates data-informed narratives applicable to real-world business opportunities and challenges. The Digital Analyst role is an internal-facing support position focused on paid media performance analysis across Display, Search, and Social channels for one of the company's largest media clients. The ideal candidate is technically sharp, proactively curious, and confident in a fast-moving environment.

Requirements

  • 4–6 years of experience in media analytics or a related digital analytics role
  • Hands-on experience with CM360, SA360, GA4 and Meta Ads, including pulling and interpreting platform data
  • Proficiency in Looker Studio and Tableau for dashboard creation and data visualization
  • Strong SQL skills and advanced Excel ability
  • Ability to translate data into clear, actionable insights and confidently explain your rationale to media and account stakeholders
  • Proactive self-starter who can identify what the team needs before being asked
  • Comfortable working in a fast-paced agency environment and taking ownership across multiple workstreams

Nice To Haves

  • Agency experience strongly preferred; candidates from other industries will be considered
  • Python or R experience is a plus

Responsibilities

  • Analyze performance data across paid media channels (Display, Search, and Social) with a deep understanding of how each platform operates and where to pull meaningful data
  • Work with CM360, SA360, GA4 and Social Partners as primary platforms
  • Build out dashboards and reporting views in Looker Studio and Tableau to give the broader team easier, faster access to performance insights
  • Manipulate and structure large data sets using SQL and Excel to surface the analysis the team needs
  • Help monitor campaign performance with a focus on ROI and measurable results
  • Develop scalable tools and reporting frameworks that streamline how the team accesses and interprets data
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