Developer Advocate, Payload

Figma•San Francisco, NY

About The Position

Figma is hiring a Developer Advocate focused on Payload to support its Advocacy team and partner with Marketing, Sales, and Product. The role promotes Payload and Payload + Figma integrations, helps customers apply Payload in real product workflows, supports the Payload community, and creates technical content. The advocate will also represent community feedback internally to help inform product decisions and improvements. The position can be based at Figma’s New York City or San Francisco hub, or remotely within the United States. Travel of up to 25% is listed as a preferred qualification. The role is full-time.

Requirements

  • Deep, hands-on expertise with Payload.
  • Experience integrating Payload within real product teams.
  • Comfort operating in evolving workflows, including CMS, DAM, design systems, and AI-assisted design or prototyping.
  • Passion for engaging with and contributing to the design or developer community.

Nice To Haves

  • An entrepreneurial mindset and enthusiasm and ability to turn early-stage ideas into polished, impactful outcomes.
  • Flexibility and willingness to travel up to 25% of the time to engage with the Payload community in person.

Responsibilities

  • Promote Payload and Payload + Figma integrations to developers inside and outside Figma.
  • Collaborate with Sales and Customer Experience teams to help customers use Payload across real product workflows.
  • Triage GitHub issues and community pull requests by labeling, reproducing, and routing them, and work with engineering on review and prioritization.
  • Create technical content for Payload + Figma products, including tutorials, demos, videos, starter templates, and livestreams.
  • Build relationships within the Payload community, identify collaboration opportunities, and nurture user-driven initiatives.
  • Present practical insights from real-world design work at industry meetups, conferences, and community events.
  • Monitor community feedback, sentiment, and emerging design trends, and advocate internally for product decisions and improvements.

Benefits

  • Equity
  • Health, dental, and vision coverage
  • Retirement benefits with company contributions
  • Parental leave and reproductive or family planning support
  • Mental health and wellness benefits
  • Paid time off
  • Paid sick leave and holidays
  • Employer-provided paid flexible PTO for eligible exempt employees, subject to manager approval
  • Flexible paid sick leave
  • Company recharge days may be available
  • Cell phone and home internet reimbursements may be available
  • Lifestyle spending accounts may be available
  • Annual bonus plan for eligible non-sales roles
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