Design Insights & Validation Research Lead

HPVancouver, WA
$93,400 - $143,800Onsite

About The Position

This role leads end-to-end design research, insights, and validation to inform product, experience, and strategic decisions across hardware, software, and services. The Specialist applies advanced mixed-method approaches (qualitative and quantitative) to solve complex business problems, shape product direction, and influence cross-functional decision-making. The role operates with a high degree of independence, partnering closely with design, product, and engineering to ensure insights drive measurable experience improvements and business outcomes.

Requirements

  • Bachelor’s or Master’s degree in Human Factors, Psychology, Social Sciences, HCI, Design Research, or related field.
  • Typically 3–6 years of experience in UX research, design research, or market research.
  • Strong expertise in mixed-method research (qualitative + quantitative) and selecting appropriate methodologies for complex problems.
  • Curiosity to understand human behavior, especially with shifts in technology (physical and digital interactions) and evolving AI attitudes & behaviors.
  • Ability to frame ambiguous problems into structured research approaches and actionable outputs.
  • Advanced analytical and synthesis skills, translating data into clear, decision-oriented insights.
  • Strong understanding of user-centred design, validation frameworks, and experience metrics.
  • Experience influencing stakeholders and driving decisions through insights.
  • Proficiency with research platforms (e.g., UserTesting, Suzy, Qualtrics, or similar).
  • Familiarity with AI-assisted research tools (e.g., synthesis, survey generation, insight scaling) and curiosity to continuously learn more AI tools
  • Experience with remote, unmoderated, and scaled research methods.
  • Strong communication and storytelling skills, with ability to present to senior stakeholders.

Nice To Haves

  • Exposure to behavioural analytics or eye-tracking tools is a plus.

Responsibilities

  • Lead end-to-end research initiatives (qualitative + quantitative) from problem definition to insight delivery across multiple workstreams.
  • Design and execute advanced research studies (e.g., in-depth interviews, usability testing, surveys, concept validation, journey evaluation, and behavioral analytics) for complex and ambiguous problem spaces.
  • Synthesize insights into strategic recommendations, connecting user needs to product, design, and business decisions.
  • Drive customer centric mindset with exploration & validation of concepts, prototypes, and live experiences, ensuring clarity, usability, trust, and value of experiences.
  • Partner with cross-functional stakeholders (Design, Product, Engineering, Business) to influence roadmaps and decision-making with objectivity and actionable insights.
  • Act as a research lead on projects, guiding priorities, aligning stakeholders, and ensuring methodological rigor.
  • Contribute to and evolve research frameworks, tools, and best practices, including scaling insights across teams.
  • Mentor junior researchers or guide designers on research best practices, where applicable.
  • Ensure insights continuity through documentation, repositories, and reusable knowledge systems.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Long term/short term disability insurance
  • Employee assistance program
  • Flexible spending account
  • Life insurance
  • Generous time off policies
  • 4-12 weeks fully paid parental leave based on tenure
  • 11 paid holidays
  • Additional flexible paid vacation and sick leave
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