Design Director (Digital + Motion)

We Are Rosie • San Francisco, CA

16h • Remote

About The Position

We're seeking a senior Design Director with deep creative brand and tech product experience to serve as a digital-first design leader embedded closely with one of our primary creative vendors. This role isn't social-first or concept-heavy. Instead, it centers on design excellence, motion fluency, brand stewardship, and confident decision-making in a fast-moving, product-led environment. This person has 10+ years of experience shaping and leading digital design for known brands and/or tech companies, brings a strong, distinctive point of view to design decisions, and can guide both internal partners and external vendors with clarity and authority. Their portfolio clearly demonstrates this level of leadership and execution — and reflects a design sensibility that is cool, considered, and culturally fluent. Think: editorial typographic confidence, intentional use of color, and work that communicates a clear creative voice without over-designing.

Requirements

• 10+ years of experience in design leadership roles within creative brands, tech companies, or top-tier creative agencies
• Proven experience making and owning design decisions for established brands or product ecosystems
• Portfolio demonstrates brand leadership, digital product work, and design systems thinking — with a clear, distinctive aesthetic voice
• Experience leading and elevating work produced by external vendors or agencies
• Expert-level proficiency in Figma, including components, auto-layout, prototyping, and design systems
• Strong web design experience across desktop and mobile, with an understanding of how designs translate to build
• Exceptional typography, layout, and color theory skills
• Experience with motion design and After Effects, or the ability to direct motion workflows fluently
• Comfortable operating in high-speed, high-volume environments with frequent iteration
• Able to provide fast, high-quality feedback without over-polishing
• Collaborative, pragmatic, and decisive in approach
• Manages multiple priorities with clarity, confidence, and strong presence
• Strong ability to interpret and apply existing brand foundations
• Experience working within established systems rather than reinventing brands
• Focused on scalable, business-as-usual creative rather than big campaign concepts
• Understands how design supports product storytelling and business goals

Nice To Haves

• Experience supporting high-profile product launches or always-on product marketing for a tech client
• Familiarity with motion vocabulary for UI, product demos, and launch storytelling
• Experience working closely with product teams in a tech environment
• Portfolio that reflects a clean, bold, culturally aware design sensibility — not loud or maximalist, but confident and intentional

Responsibilities

• Lead & Elevate Digital Brand Design: Own end-to-end digital design execution for product launches, feature releases, and evergreen product moments across web and digital platforms. Establish and maintain a cohesive visual system across static and motion assets. Manage layouts, toolkits, templates, and scalable visual systems that support high-volume output. Apply and interpret seasonal style guides ("visual centers") and translate them into polished, on-brand assets. Balance hands-on design work with design leadership and decision-making.
• Motion & Digital Fluency: Bring static design systems to life through thoughtful motion, UI animation, and video assets. Provide motion design direction and feedback to vendors and partners. Design responsive, high-fidelity digital experiences (landing pages, microsites, interactive modules). Collaborate closely with motion designers and guide After Effects workflows when needed.
• Vendor & Agency Leadership: Operate as a true extension of the creative vendor team, partnering day-to-day. Provide clear, confident design direction rooted in brand and product strategy. Stabilize creative quality by offering consistent POV and fast, actionable feedback. Help onboard agencies into the product's tools, workflows, and fast, iterative way of working.
• Cross-Functional Collaboration: Partner closely with Product Marketing Managers, Product, Copywriters, and Creative Ops. Serve as a senior creative counterpart who can translate complex or technical briefs into clear design direction. Work alongside the Creative Lead to maintain and evolve the design system in Figma. Approach collaboration with a producer mindset — prioritizing, clarifying, and driving work to completion.

Benefits

• We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed
• Number of Employees: 11-50 employees