Demand Generation Executive

Software Finder•201 District, VA

About The Position

We’re looking for a Demand Generation Executive to support our Partnerships and Content Syndication efforts, with a strong focus on lead quality, campaign performance, and partner coordination. This role works closely with the SDR team, marketing team, and external partners to ensure leads are relevant, high-quality, and aligned with our target audience. You’ll play a key role in monitoring performance, identifying quality gaps, and supporting partner-driven demand programs.

Requirements

1–2 years of experience in Demand Generation, Marketing, or Sales Ops
Basic experience with CRM tools (HubSpot, Salesforce, or similar)
Comfortable working with data and identifying patterns
Strong communication and coordination skills
High attention to detail and organization

Responsibilities

Review SDR feedback and call outcomes to evaluate lead quality
Identify common issues such as incorrect targeting, low intent, or duplicate leads
Share structured feedback with internal teams and external partners
Track key metrics like lead acceptance, contact rates, and conversions
Ensure accurate lead tagging and source tracking within the CRM
Support execution of partner-led demand generation campaigns
Coordinate with internal teams and external partners for campaign delivery
Track campaign performance and analyze lead outcomes
Identify which partners and campaigns are driving high-quality leads
Assist in identifying and researching new channel partners
Support onboarding of partners by aligning on targeting and quality expectations
Monitor early-stage partner performance and flag quality issues
Maintain structured tracking of partner performance and results