Dealer Relationship Manager

General Electric Credit Union•Blue Ash, OH

21h•Onsite

About The Position

General Electric Credit Union is a not-for-profit, member-owned full service financial institution headquartered in Cincinnati with branches in Ohio and Kentucky. At GECU, we pride ourselves on maintaining quality service, being an employee-friendly workplace, and developing our team members while teaching you the skills to lead you to career advancement opportunities. The Dealer Relationship Manager is responsible for driving growth within GECU’s Indirect Program by prospecting, onboarding, and managing relationships with dealer partners. This role serves as the primary relationship manager for assigned dealers, focusing on regular dealer visits, consistent touchpoints, and personalized relationship development to increase auto loan production and long‑term partnership success. The Dealer Relationship Manager strengthens market presence by activating new dealer partners, maintaining high levels of dealer engagement, and collaborating cross‑functionally to support dealer needs.

Requirements

High school diploma or GED required
Minimum two years of customer service experience required
Minimum one year of experience working in a financial institution (FI) or related industry required
Basic understanding of FI products and services
Fundamental experience in consultative conversations; proficient in opening and closing accounts
Working experience to analyze financial data including credit reports
Maintain a strong working knowledge of GECU’s indirect lending programs, products, services, and relevant industry trends
Collaborate with internal stakeholders to meet and exceed current production and growth goals

Nice To Haves

college degree preferred
Associate’s degree in business or related field preferred
Minimum 2 years of experience in indirect lending, dealer development, or other related dealership roles
Prior experience in credit union or banking industry preferred

Responsibilities

Proactively prospect, onboard, and activate new dealer partners, ensuring a strong launch into GECU’s indirect lending program
Maintain and cultivate ongoing and new dealer partner relationships to drive long‑term engagement and increased auto loan production volume
Conduct regular, recurring dealer visits and touchpoints to strengthen relationships, identify opportunities, and support dealer performance
Present a positive impression in every interaction, maintaining professionalism with dealers, their customers, other financial institution representatives, GECU members, and others encountered while in the field at partner dealers
Ensure timely and consistent follow‑up on all dealer communications, commitments, and tasks
Manage relationships with finance and sales teams, and handle complaints and communicate dealer feedback to upline management
Actively report on dealer concerns, production trends, areas of success, and competitor advantages to management to maintain a competitive edge and mutually beneficial relationship
Work collaboratively with the Dealer Development team to support and onboard new dealer partners and expand GECU’s indirect market share
Effectively communicate with dealer partners on program enhancements, promotions, and rate updates
Participate in the Dealer Due Diligence and audit process to support the teams’ responsibilities and goals
Update and maintain dealership program details, rate structures, and contact information
Research and resolve dealer issues by coordinating with appropriate internal teams and dealer staff, including chargebacks, funding notifications, titles, and deals held in funding
Perform other duties to support the department as needed