Database Marketing Specialist

ilani Casino ResortRidgefield, WA
Onsite

About The Position

This position is responsible for analyzing all aspects of marketing strategy and customer database performance to provide clear, actionable information to all Marketing stakeholders and provides recommendations, where appropriate.

Requirements

  • Bachelor’s degree in Marketing, Business, Management Information Systems (MIS), or Computer Science , or equivalent combination of education and experience, specifically in Marketing and Information Technology.
  • Must possess excellent interpersonal skills with an ability to foster a supportive and enabling team environment.
  • Proficient communication and analytical skills, with strong emphasis on being very detail oriented.
  • Must be able to multitask and adhere to strict quality control procedures in a deadline driven environment.
  • Must be proficient with Excel, Word, and PowerPoint , and have excellent verbal and written communication skills.
  • Must be available to work flexible hours including nights, holidays, and weekends as needed.
  • Must be willing to work in a smoking environment.
  • Must be willing to adhere to company health and safety measures.

Nice To Haves

  • Experience in one or more of the following disciplines: Database Marketing, Direct Marketing, Email Marketing, Business Intelligence, Customer Intelligence or Data Warehouse/Analysis.
  • Previous experience with SQL and one or more industry standard campaign management and marketing automation software packages.
  • Financial analysis skills to evaluate campaign proforma / postforma.

Responsibilities

  • Promotes superior guest service.
  • Maintains, and perpetuates a positive organizational culture according to the principles of the Spirit of Tâlícn and the Core Values of ilani.
  • Setup and execution of customer campaigns, using campaign automation tools.
  • Responsible for the creation and proofing of direct and digital mail campaign files and ad-hoc analysis tasked to the Marketing department.
  • Assists in the evaluation, analysis and recommendation of marketing strategy and promotions.
  • Must possess excellent inter-personal skills with an ability to foster a supportive and enabling team environment.
  • Maintains confidentiality of sensitive information.
  • Performs other duties as assigned.
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