Data Product Development Junior Associate Consultant (Intern)

Mercedes-Benz USA•Atlanta, GA
•Onsite

About The Position

The MBUSA Digital Experience vision is to create a seamless end-to-end experience that is focused on the customer and fearlessly defines the future of digital. Digital Experience delivers on this through its rallying cry of: Innovate. Disrupt. Lead. The Junior Associate, Data Product Development supports the development, launch, and ongoing operations of Mercedes-Benz data products and services that enhance the customer, dealer, and partner experience. Working closely with internal stakeholders, technology teams, external partners, and business functions, this role helps translate business needs into actionable initiatives and supports the successful delivery of data-driven solutions. The position is responsible for conducting research and analysis, coordinating cross-functional activities, supporting data product initiatives, monitoring performance metrics, and assisting with operational processes throughout the development lifecycle. This role provides an opportunity to build expertise in connected vehicle data, APIs, data commercialization, digital services, and stakeholder engagement while contributing to strategic business initiatives across the Digital Experience organization. Key Themes: Data Product Development, Business Analysis, Project Coordination, Customer & Market Research, Connected Vehicle Data, Digital Services, Stakeholder Collaboration, Data Commercialization Support, Reporting & Analytics, Digital Innovation.

Requirements

  • Undergrad – Rising Juniors and Seniors
  • Any business major or related discipline | Graduate Preferred
  • Marketing, Business, Project Management Majors and Concentrations
  • Available from November 2026 - October 2027
  • In-person schedule 3 days weekly, up to 28 hours maximum | Available during core working hours of 10 AM - 3 PM
  • Project management experience leading projects, meeting timelines and working with cross-functional teams.
  • Customer and target oriented thinking.
  • Strong self-motivation and organization and ability to work in an agile environment.
  • Self-Starter and Highly Developed Attention to Detail
  • 3rd party agency/vendor relationship coordination experience
  • Flexibility and the ability to pivot as scopes change

Responsibilities

  • Coordinate cross-functional activities to support the development and rollout of Mercedes-Benz data products and digital services.
  • Gather, document, and analyze business, customer, and market needs to support new data product opportunities and enhancements.
  • Support internal efforts related to data governance, compliance, legal review, and data release processes.
  • Prepare business cases, presentations, reports, and recommendations for data product initiatives and portfolio performance.
  • Work with internal technology and legal teams and external partners to support implementation, testing, issue tracking, and launch readiness.
  • Monitor product usage, customer feedback, and operational metrics to identify improvement opportunities.
  • Support customer onboarding, documentation, training materials, and stakeholder communications.
  • Build working knowledge of Mercedes-Benz USA connected vehicle data, APIs, digital services, and data commercialization strategies.
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