Data Analytics Manager

Location3 Media • Denver, CO

5d • $102,000 - $127,000 • Remote

About The Position

Location3 is seeking a Data Analytics Manager to own the performance measurement and analytics strategy across paid and organic media. Routine reporting is delivered through LOCALACT. This role defines the metrics, designs the testing, and turns results into recommendations that change what teams do. The ideal candidate will have marketing analytics and performance measurement experience, a strong grasp of paid media, SEO, attribution and measurement, and the ability to turn complex datasets into simple business recommendations. This role is for someone who understands that reporting is delivered through LOCALACT, and that this seat defines the metrics and turns results into recommendations rather than producing reports. They should want to influence decisions through data and build cross-functional partnerships, not to build dashboards.

Requirements

• Marketing analytics and performance measurement experience.
• Strong grasp of paid media, SEO, attribution, and measurement.
• Ability to turn complex datasets into simple business recommendations.
• Understanding that reporting is delivered through LOCALACT, and that this seat defines the metrics and turns results into recommendations rather than producing reports.
• Desire to influence decisions through data and build cross-functional partnerships, not to build dashboards.

Responsibilities

• Define the performance measurement framework across paid and organic, including KPI definitions, success metrics, and measurement standards across the client portfolio.
• Generate insights and strategic recommendations by translating performance data into clear stories about what is driving results and what actions to take next.
• Design and evaluate tests across channels, audiences, creative, landing pages, and investment strategy, and improve attribution across touchpoints.
• Define reporting requirements and partner with Marketing Technology to enhance reporting capabilities, data availability, and user experience within the LOCALACT platform.
• Act as a subject matter expert on analytics, measurement, and attribution across Paid Media, Organic, Account Services, and Marketing Technology teams.

Benefits

• Annual company bonus, paid on company performance.
• Medical, dental and vision cover.
• 401(k) with company match.
• Wellbeing stipends.
• Paid time off.
• Support for remote working.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed