CUSTOMER MARKETING COORDINATOR

Auxly Cannabis•Toronto, ON

37d•Hybrid

About The Position

Auxly is seeking a Customer Marketing Coordinator on a full-time basis. This role supports the Senior Shopper Marketing Manager by bridging the gap between marketing strategy and in-store execution, ensuring brand initiatives are effectively brought to life at retail. The successful candidate brings a blend of strategic and tactical trade marketing experience, with strengths in project management, cross-functional collaboration, and retail program execution.

Requirements

Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
Experience: 3+ years of experience in shopper marketing, trade marketing, sales support, or a related role. Experience in CPG or cannabis is an asset.
Retail & Merchandising Knowledge: Strong understanding of retail environments, store operations, and merchandising principles.
Project Management: Proven ability to manage multiple programs simultaneously, prioritize effectively, and drive cross-functional initiatives from planning through execution.
Attention to Detail & Organization: Highly organized with strong attention to detail and a focus on accuracy in execution.
Cross-Functional Collaboration: Strong communication skills with the ability to work effectively across Sales, Marketing, and external retail partners.
Technical Skills: Advanced proficiency in Microsoft Excel and PowerPoint; experience with data or reporting tools (e.g., Tableau, Oracle) is an asset.
Adaptability & Ownership: Thrives in a fast-paced environment, takes initiative, and demonstrates a high level of accountability.

Nice To Haves

Experience in CPG or cannabis is an asset.
experience with data or reporting tools (e.g., Tableau, Oracle) is an asset.

Responsibilities

Own and lead execution of customer takeover programs across national & regional retail banners.
Partner with Sales Managers to understand promotional plans, featured SKUs, and account-specific requirements.
Translate program strategy into actionable retail execution plans across store networks.
Conduct regular in-market visits with Sales to evaluate in-store execution and ensure strong brand presence.
Develop and deliver merchandising guidance and tools to drive consistency and elevate in-store presence.
Perform store audits and gather insights to identify opportunities and inform future program optimization.
Customize in-store display solutions based on each store’s footprint, merchandising constraints, and available assets.
Develop tailored asset lists and execution plans by store or store cluster.
Act as the key marketing partner supporting Sales on retail program execution.
Collaborate with internal teams (Marketing, Sales, Legal) to ensure assets are delivered on time and compliant.
Support ad hoc initiatives tied to retail programs and innovation launches.
Manage the asset portal for trade marketing assets, create new inventory items (both physical and digital).
Maintain an organized inventory of marketing materials and provide regular updates to stakeholders on stock levels and material availability.