Customer Growth BDR

TradeCentric•Raleigh, NC

1d•$65,000 - $120,000•Remote

About The Position

TradeCentric is hiring a Customer Growth BDR to identify new-logo opportunities within the broader corporate organizations of existing customers. The role maps corporate families and reaches sister companies, new locations, divisions, and other business units that may operate separate P&Ls, commerce platforms, or buyer relationships. The representative qualifies opportunities and hands them to Account Executives as Sales Qualified Leads, distinguishing net-new business from add-on business managed by Customer Success. Reporting to the BDR Manager, the role works with Account Executives, Solution Engineers, and Customer Success using the Same Side Selling methodology. It is a new position whose playbook and approach will be shaped by the representative. The company offers structured onboarding, coaching, call reviews, and development pathways into Account Executive and other sales-related roles. The position is 100% remote, with a preference for candidates in Raleigh, Chicago, Boston, Charlottesville, or Minneapolis, while considering candidates elsewhere. The base salary range is $65,000–$75,000, with OTE of $100,000–$120,000. Final compensation depends on skills, experience, and qualifications. Success is measured by net-new SQOs generated from the existing customer base against monthly and quarterly targets. With onboarding and coaching, the representative is expected to reach full SQO productivity within 90 days of hire.

Requirements

1 to 3 years of BDR, SDR, or account development experience; B2B SaaS or technology experience preferred.
Track record of meeting or exceeding pipeline targets.
Strong research skills and curiosity about complex corporate structures.
Experience prospecting into multi-stakeholder, technically complex sales.
Confidence on the phone and sound judgment balancing new-business goals with customer trust.
Collaborative approach and ability to build working relationships with Customer Success and Account Management.
Strong CRM discipline; Salesforce experience preferred.
AI fluency, including use of generative AI and signal-data tools for research and prospecting.
Ability to prioritize competing activities and stay organized.
Goal-oriented, positive, self-starting mindset and a record of ownership.

Nice To Haves

Experience in account-based or install-base selling.
Exposure to eCommerce, eProcurement, iPaaS, or data integration technology.
Familiarity with corporate hierarchy tools such as ZoomInfo, D&B Hoovers, or Salesforce account hierarchies.
Training in Same Side Selling or a similar consultative methodology.

Responsibilities

Build corporate family maps for assigned customer accounts, including parent companies, subsidiaries, sister companies, acquisitions, divisions, and locations.
Identify separate P&Ls, budgets, commerce or ERP platforms, and buyer relationships; prioritize entities by fit and potential.
Use intent data, trigger events, and AI research tools to identify opportunities such as acquisitions, new facilities, divisions, replatforming projects, and new buyer mandates.
Maintain account hierarchies and whitespace notes in Salesforce.
Prospect within existing customers to make new contacts at sister companies, locations, and separate business units; learn how those organizations sell and connect with buyers.
Coordinate with Customer Success on introductions and referrals to decision makers.
Run multichannel outreach through calls, email, LinkedIn, and video, using customer proof points and internal success stories.
Execute and help develop sequences and messaging for the Customer Growth playbook.
Lead discovery using Same Side Selling to uncover desired results, issues, and business impact.
Apply net-new qualification criteria and route add-on business to Customer Success rather than Sales.
Advance leads from SQL to SQO according to qualification criteria and provide well-documented handoffs to Account Executives.
Follow rules of engagement for ownership and timing; route service issues, renewal risks, and customer satisfaction signals to the appropriate owner.
Capture and share customer insights, including initiatives, organizational changes, and competitive activity.
Participate in territory planning and account-mapping sessions with Account Executives, Solution Engineers, and Customer Success Managers.
Accurately track activity, account hierarchies, contact data, and disqualification reasons in Salesforce and Gong.
Monitor SQL-to-SQO conversion and share weekly updates on SQOs against target and whitespace coverage.
Use Salesloft, Gong, LinkedIn Sales Navigator, and AI research and prospecting tools.
Generate net-new SQOs from the existing customer base against monthly and quarterly targets.