CRM Specialist, Salesforce

Sandvik•Smyrna, GA

2d•Hybrid

About The Position

Sandvik Mining, Commercial Contracts is looking for a CRM Specialist in Smyrna, GA. Sandvik has a strong platform based on its world-class R&D capabilities and premium, high-tech products. The company is at the forefront of automation, digitalization, and electrification, with sustainability as an integral part of its business. They seek bright, curious, and forward-thinking multi-cultural team members who are motivated by serving customers and employees, in future-proofing business and thrive in an inclusive learning culture. Sandvik offers competitive wages and benefits, strong support for learning and professional development, and opportunities to grow a successful, rewarding career in a diverse, collaborative, and globally connected organization that values innovation, fairness, and long-term impact. The Business area Mining is a global leading supplier of equipment and tools, parts, service, digital solutions, and sustainability-driving technologies for the mining and construction industries. The CRM Specialist, Salesforce will be a hybrid role requiring 3 days in office in Smyrna, GA. The purpose of the CRM Specialist role is to ensure Salesforce is effectively leveraged as a core business platform supporting sales execution, customer management, data quality, and data-driven decision-making across the United States Sales Area. This role combines structured Salesforce ownership with active contribution to the continuous evolution of sales processes, data structures, and reporting frameworks. Acting as the primary interface between Sales, Commercial Management, Finance, and Customer Master Data Management teams, the CRM Specialist ensures Salesforce remains aligned with business priorities, scalable for future needs, and capable of supporting operational excellence.

Requirements

Proven Salesforce experience
Independent, structured, proactive, and with attention to detail
Strong sense of ownership and accountability
Process-oriented mindset
Ability to work effectively within evolving systems, structures, and business priorities
Comfortable operating in a dynamic environment
Ability to explain concepts clearly while effectively training, guiding, and reinforcing best-practice behaviours
Bachelor’s degree in Business Administration, Finance, Sales Management, or a related field and a minimum of 2 years professional experience in Salesforce, or an equivalent 5 years CRM and Salesforce experience in a business setting

Nice To Haves

Building detailed and complex reports and dashboards
Attention to detail
Salesforce Platform experience
Success with being point of contact, SME on Salesforce training for users

Responsibilities

Act as the Sales Area owner for Salesforce usage, ensuring alignment with sales processes, governance requirements, and commercial objectives.
Deliver Salesforce onboarding, training, and refresher sessions to strengthen adoption, data quality, and process compliance.
Drive continuous enhancement of Salesforce dashboards and reporting capabilities, ensuring accurate, relevant, and actionable insights for the Sales Area.
Provide structured Salesforce business support, resolving user questions while identifying recurring issues and driving processes or data improvements.
Monitor Salesforce adoption scorecards, identify gaps, and drive follow-up actions in coordination with sales leadership.
Support the NPS process within Salesforce, ensuring correct execution, data integrity, and visibility of follow-up actions.
Coordinate new customer creation requests and support the Sales Area and CMDM team in maintaining accurate and compliant customer master data.
Lead and coordinate data cleansing activities in line with defined governance rules and record owner accountability.
Communicate system updates, changes, and business impacts clearly and proactively to users.
Collaborate with global teams to support the evolution of Salesforce, ensuring alignment with business needs and priorities.