CRM Platform Owner

A.W. Chesterton Company•Groveland, MA

12d•Hybrid

About The Position

Join a growing industrial manufacturing company where you won’t just manage a CRM — you’ll help build the processes, workflows, and foundation that drive long-term business growth. This is an opportunity to make a real impact, collaborate across teams, and grow your career alongside a company that values innovation, ownership, and continuous improvement. The CRM Platform Owner is responsible for defining and executing the strategic vision, roadmap, governance, and continuous evolution of the company's global CRM ecosystem. This leader partners with Sales, Marketing, Customer Service, Engineering, and Leadership to ensure CRM capabilities accelerate revenue growth, improve customer engagement, enhance data-driven decision making, and support long-term digital transformation initiatives. The role balances business strategy, product ownership, technology leadership, and organizational change management across a global organization.

Requirements

Strong business analysis and problem‑solving skills
Ability to translate business needs into system‑enabled solutions
Excellent communication and stakeholder engagement skills
Strong analytical mindset with comfort using data to drive decisions
Proven ability to drive adoption, consistency, and continuous improvement
Bachelor’s degree or equivalent combination of other education and work experience.
6 -8 years of leading enterprise CRM, Product Management, Business Applications or Digital Transformation initiatives
Experience with business requirements gathering, implementation, and training.
Strong analytical abilities, specifically related to understanding large data sets and managing process requirements.
CRM platform expertise
Business reporting and dashboarding
Data analysis, data governance, and data quality management
Understanding of system integrations and data relationships

Nice To Haves

Microsoft D365 a plus
Marketing Automation with Hubspot a plus

Responsibilities

Consistent, regular and punctual attendance is an essential function of this job.
Own the CRM product roadmap, balancing business priorities, technical capabilities, and long-term platform strategy.
Serve as the business owner and subject matter expert for the CRM platform
Partner with Leadership, Sales, Marketing, Engineering and Customer Service leadership to ensure CRM supports revenue growth, pipeline management, and customer engagement strategies
Apply modern Product Management practices including roadmap planning, backlog prioritization, customer feedback analysis, value measurement, and iterative delivery.
Lead CRM-related digital transformation initiatives, driving process modernization, automation, AI adoption, and improved customer experiences.
Identify opportunities to leverage AI, machine learning, automation, and predictive analytics to improve sales productivity and customer engagement.
Translate commercial priorities into CRM improvements that enhance usability, consistency, insight, and decision making.
Develop business cases and recommendations for CRM investments and present them to executive leadership.
Champion CRM best practices, governance, and consistent usage across customer facing teams
Evaluate new CRM capabilities from a business value perspective and recommend adoption where they support revenue and efficiency objectives
Act as liaison between business stakeholders and IT for all CRM related initiatives
Lead discovery sessions with business leaders to define strategic capabilities and translate organizational priorities into CRM solutions.
Document current-state CRM processes and design future state workflows to support sales effectiveness and operational efficiency
Collaborate with cross functional teams to align CRM capabilities with evolving business needs
Design and maintain CRM dashboards, reports, and views that support pipeline visibility, forecasting, and performance tracking
Ensure CRM delivers accurate, timely, and actionable insights for sales leadership, marketing and customer facing teams
Monitor usage patterns and data trends to identify opportunities for improvement
Drive high data quality through governance, stewardship, and continuous improvement
Provide day to day CRM support to business users and act as a trusted advisor on best practices
Develop and deliver user training and documentation focused on consistent processes and value realization,
Support change management efforts related to CRM enhancements and new capabilities
Lead or participate in CRM user groups to gather feedback and drive continuous improvement
Partner with Sales leadership, Marketing leadership, Customer Service, and IT to support strategic initiatives
Ensure CRM usage aligns with company policies, data standards, and security requirements
Maintain confidentiality and responsible handling of customer and business data
Operates with minimal supervision as an independent contributor
Balances multiple priorities in a fast‑changing environment
Exercises sound judgment in complex or ambiguous business and data scenarios
Works effectively across functions and at multiple organizational levels

Benefits

“Work Today, get paid tomorrow” - withdraw up to 30% of your earned daily wages the next day after you work rather than waiting for pay day!
Chesterton Student Loan Repayment Program
BCBS Medical Coverage
Delta Dental
401K savings plan with a Chesterton contribution
PTO including vacation sick, time, 11 paid holidays, and paid to time off to volunteer for causes
Flexible work schedules, including fully remote and hybrid work options for many jobs
Vision insurance
Tuition Reimbursement
Short-term disability and long-term disability insurance
HSA & FSA options to cover additional medical costs
Parental leave for moms and dads to be
Hiring referral bonuses (up to $3,000 for select roles)
A host of other fringe benefits including legal services, pet insurance, Chesterton relief fund for employees in need, and more!