CRM Operations Manager

Brightspeed•Charlotte, NC

11h•Hybrid

About The Position

We are currently looking for a CRM Operations Manager to join our growing Marketing team! In this role, you will be responsible for building, launching, improving, and maintaining customer communications and triggers in Salesforce Marketing Cloud and other key MarTech solutions. Come help us build the best and fastest fiber-optic network in America!

Requirements

2+ years of experience in SFMC products
Strong business acumen, excellent written and oral communication skills and extensive email marketing expertise
Demonstrated ability to manage multiple projects through prioritization, planning, and task delegation
Track record of delivering results and an ability to operate in both a long term strategic as well as short term tactical scope in a high-energy, fast-paced environment

Nice To Haves

Marketing Cloud Certification strongly preferred
Bachelor’s Degree in Business Administration, Marketing, or related field

Responsibilities

Build customized customer journeys in Marketing Cloud through combined expertise in database management and data extensions.
Collaborate with stakeholders across the company to gather the necessary information needed to execute different types of customer-facing communications.
Responsible for the email platform optimization, acting as the subject matter expert for optimizing all email KPIs including inbox deliverability, data feeds, mobile metrics
Bring extensive experience in SFMC products
Complete technical production and deployment activities including but not limited to automated email campaign set-up, scheduling, testing, data architecture, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns inside SFMC