CRM Operations Associate
About The Position
As a CRM Operations Associate, you will execute day-to-day promotions and lifecycle campaigns across the USA and Canada. You will support daily team tasks, including creating communications and offer pages, and testing and executing Sports CRM campaigns. You will deliver promotional campaigns using localized, industry, and marketing-focused best practices while adhering to relevant regulatory and marketing standards. The role prioritizes customer experience and aims to deliver high-quality customer journeys that drive retention and loyalty among bet365 users. The position is eligible for the Company’s hybrid working-from-home policy.
Requirements
- Excellent organizational and prioritization skills, outstanding attention to detail, and the ability to work in a high-pressure, fast-paced environment.
- Working knowledge of Content Management Systems, including Contentful; customer engagement platforms such as Braze; customer data platforms such as Optimove; and work management systems such as Monday.com.
- Exceptional communication and interpersonal skills.
Nice To Haves
- Experience working in a CRM or marketing-related role.
- Passion for sports and a good understanding of online sports betting mechanics and promotions.
Responsibilities
- Build and test CRM campaigns across multiple channels, including email, in-app messages, and push notifications.
- Build and maintain offer content using a Content Management System.
- Execute, test, and maintain offer campaigns.
- Ensure content adheres to quality standards, regulations, and brand guidelines.
- Proofread content before publication to ensure accuracy and a high standard.
- Collaborate with stakeholders to meet the needs of the department and the Company.
- Create communications and offer pages and support execution of Sports CRM campaigns across the USA and Canada.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
