CRM Email Marketing Specialist

PODS•Clearwater, FL

21h•Hybrid

About The Position

At PODS Moving & Storage, we’re not just delivering containers—we’re delivering smarter solutions and unforgettable experiences. Join a team that’s redefining convenience, blending innovation with heart, and making every customer journey a little easier. Your next great move starts here. We run on a hybrid, 3:2 schedule with a comprehensive benefits package. NOTE: We are only considering local candidates at this time. The Senior Analyst CRM role plays a key part in executing daily revenue-generating campaigns using Salesforce Marketing Cloud, helping us connect with customers and drive business growth. Communication is essential to our customers' experience and serves as a critical channel for driving customer success.

Requirements

Bachelor’s degree required, preferably in analytics, marketing, or related field
2 - 4 yrs experience with Enterprise level experience with Salesforce Marketing Cloud preferred
Ability to think critically, identify solutions and deliver recommendations based on data and analysis.
Proven ability to organize multitude of tasks, projects and information simultaneously
Must have excellent communication and organizational skills and work well under pressure in a fast-paced environment with minimum supervision
Must be able to work independently and also be team-oriented, reliable and dependable
Strong initiative, creative thinking, attention to detail and work ethic

Responsibilities

Build, test, and deploy targeted email marketing campaigns using Salesforce Marketing Cloud, ensuring accuracy, brand consistency, and best practices.
Maintain and optimize automation workflows within SFMC (including Journey Builder, Automation Studio, and Email Studio) to support recurring and trigger-based campaigns.
Collaborate with internal stakeholders to gather requirements, translate them into technical specifications, and implement campaigns accordingly.
Ensure email deliverability by following best practices in CAN-SPAM compliance, IP warming, and sender reputation management.
Conduct A/B testing and performance analysis to refine messaging, subject lines, and sending strategies.
Monitor campaign performance metrics (open rate, click-through rate, conversions, etc.) and provide actionable insights for continuous improvement.
Assist with troubleshooting issues related to data flows, email rendering, and platform errors.
Maintain thorough documentation of campaign setup, processes, and system configurations.
Stay current with SFMC platform updates, new features, and email marketing trends to continuously enhance platform usage.