CRM Administrator

Louisiana State University•Alexandria, VA

2d•Onsite

About The Position

The CRM Administrator will oversee the daily, technical, and strategic processes of the Enrollment Management Department. This role ensures efficient processing, system management (CRM, SIS, and other related software), and compliance with state and university policies. The administrator will lead staff, manage data integrity, and optimize workflows to support enrollment goals. This position also oversees the end-to-end application process, including data import, document tracking, and decision processing. The administrator will serve as the primary user or “captain” for Element451, Powercampus (admissions), Docubase, and other systems, managing system configurations, updates, and data integration. A key aspect of this role is to continuously research the capabilities of current software for all areas of campus, including the use of AI Agents. The administrator will also train and mentor Enrollment Management staff, foster a performance-driven team, and prepare regular reports on application trends and applicant pool demographics for senior leadership. Collaboration with Institutional Research on data corrections for state and federal reporting is essential, as is ensuring all admission processes comply with university, state, and federal regulations while maintaining high data accuracy. The role involves reviewing and updating workflows to improve turnaround times, applicant experience, and office efficiency, as well as investigating possible fraudulent applications and transcripts in coordination with IET.

Requirements

Bachelor’s degree
3-5 years of experience in higher education administration, admissions operations, data management or process improvement
Advanced proficiency with CRM and Student Information Systems
Excellent communication, project management, training, and analytical skills
Hold a Louisiana driver’s license with clean driving record

Responsibilities

Oversee the daily, technical and strategic processes of the Enrollment Management Department, ensuring efficient processing, system management (CRM, SIS and other related software), and compliance with state and university policies.
Lead staff, manage data integrity, and optimize workflows to support enrollment goals.
Oversee the end-to-end application process, including data import, document tracking, and decision processing.
Serve as the primary user or “captain” for Element451, Powercampus (admisisons), Docubase, and other systems – managing system configurations, updates, and data integration.
Continuously research capabilities of current software for all areas of campus, including but not limited to, the use of AI Agents.
Train and mentor all Enrollment Management staff while supporting and fostering a performance-driven team.
Prepare regular reports on application trends and applicant pool demographics for senior leadership, enabling data-drive decision making.
Work directly with Institutional Research on data corrections for state and federal reporting.
Ensure all admission processes comply with university, state, and federal regulations and maintain high data accuracy.
Review and update workflows to improve turnaround times, applicant experience, and office efficiency.
Investigate possible fraudulent applications and transcripts, working closely with IET to determine legitimacy.