CRM, Administrator

Washington Nationals • Washington, DC

3d • Hybrid

About The Position

The CRM Administrator will help the Washington Nationals better understand, engage and grow its fan and customer base through effective use of CRM tools, data and analytics. This role is responsible for supporting and enhancing our CRM environment, while maintaining data accuracy and consistency across key business teams. The Nationals are a military-friendly organization actively recruiting veterans and spouses. Reporting to the Director, CRM, the CRM Administrator will partner closely with Ticketing, Corporate Partnerships, Marketing, Nationals Park Events and other business stakeholders. The ideal candidate is analytical, detail-oriented, proactive and comfortable working across both systems administration and business analytics responsibilities.

Requirements

• Ability to handle multiple tasks simultaneously in fast-paced environment.
• Strong time management and organizational skills; ability to direct the work activities of several associates simultaneously and plan ahead.
• Strong verbal and written communication skills – ability to communicate with staff and prepare written reports.
• Proactive and accountable, with a sense of ownership and continuous improvement.
• Ability to collaborate effectively with both technical and non-technical stakeholders.
• Strong project management, organization and time-management skills.
• Experience creating dashboards and reports in Salesforce and/or Tableau.
• Working knowledge of SQL and familiarity with relational databases and data warehousing concepts.
• Proficiency in Microsoft Excel and strong analytical skills.
• Strong understanding of CRM concepts, best practices, and the importance of maintaining accurate, actionable customer and sales data.
• 2+ years of experience working with Salesforce or a comparable CRM platform in an administration, operations, analytics or business support capacity.
• Experience supporting CRM processes tied to sales, marketing, ticketing, customer engagement or revenue operations workflows.
• Must successfully clear a background check.
• Must be authorized to work in the United States.

Nice To Haves

• Salesforce Administrator certification is a plus.

Responsibilities

• Serve as a primary business owner and day-to-day support resource for the CRM platform, including user access, troubleshooting and routine admin functions.
• Build and maintain reports, dashboards, list views, flows, validation rules, fields, page layouts and other system components.
• Support new user onboarding, training and documentation to promote CRM adoption and best practices.
• Build and maintain targeted lead lists and campaign segments to support sales, service, marketing and partnership initiatives.
• Support lead assignment, campaign execution and pipeline management processes within the CRM platform.
• Assist with business processes related to products, opportunities, renewals and other sales-supporting workflows as needed.
• Analyze CRM, ticketing, marketing and partnership data to identify trends, evaluate performance and provide insights to improve revenue generation.
• Support campaign measurement and performance analysis, including assessment of lead generation efforts, segmentation effectiveness and rep productivity.
• Translate technical findings into clear written and verbal recommendations for business stakeholders and leadership.
• Gather user feedback, identify pain points and recommend improvements that strengthen business processes.
• Participate in special projects and other duties as assigned.

Benefits

• Uphold Core Values: Innovation, Integrity, and Teamwork. These core values set the tone in everything we do, help us succeed on and off the field, make a difference in the community and provide the best guest experience in sports. It is important that the person in the position commits themselves to these core values so that we can constantly move forward in the same direction – Together.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level