Creative Strategy Intern

SmartlyNew York, NY
Hybrid

About The Position

As a Creative Strategy Intern at Smartly, you’ll be our eyes and ears in the cultural zeitgeist—hunting down pre-trends, decoding what Gen Z is really talking about, and turning those insights into strategic gold for Fortune 500 brands and their creative and social strategies. This isn’t about following trends. This is about predicting them, understanding them, and helping our team build creative offerings, packages, and narratives around them. You’ll collaborate closely with our Creative Technologists and Global Creative Services team. Your mission? To turn trend-forward insights into strategic narratives for some of the biggest advertisers globally—keeping them ahead of the cultural curve across social media platforms. You’ll dive deep into social trends and create compelling presentations to help brands predict and capitalize on what’s next.

Requirements

  • A full-time rising Junior, Senior, or recent graduate from an accredited 4-year college or university
  • Pursuing a degree in Technology, Marketing, Communications, Design, Media Studies, or a related field
  • Highly motivated and eager to learn more about media, cultural relevance, and strategic positioning
  • An ambitious self-starter who is not afraid to try new things
  • Interested in working in a fast-paced, high-growth environment
  • Legally authorized to work in the United States without sponsorship

Responsibilities

  • Research and analyze emerging social media trends across platforms like TikTok, Meta, Instagram, Pinterest, Snap, Reddit, and beyond
  • Deliver vertical- and platform-specific reports to keep customers up to date on what’s trending now—and what’s coming next
  • Create visually compelling, insight-driven presentations
  • Develop industry-specific narratives and creative frameworks tailored to different business verticals
  • Support the creation of scalable 1:many materials that help multiple brands stay trend-forward
  • Present findings or shadow key meetings with Smartly customers
  • Conduct creative audits and identify actionable best practices to elevate brand performance
  • Curate inspiration and standout examples to fuel creative strategy and spark new ideas
  • Partner with Creative leaders to build and develop compelling presentations and creative positioning

Benefits

  • Paid internship at $20 per hour
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