Creative Operations Leader

Procter & GambleCincinnati, OH
Onsite

About The Position

P&G Fabric Care is building a world-class in-house studio for some of the most recognizable brands in the world: Tide, Gain, Downy, and Bounce. The focus is content for full funnel content to drive brand awareness and digital commerce. We are creating a new model that brings together design, brand strategy, and performance marketing under one roof. If you want to build something, not just run something, this is the opportunity to do that. The Creative Operations Manager is the connective tissue between the brand teams who need things and the creative team that makes them. You own intake, workflow, resource allocation, and the freelance network that gives the studio its elasticity. You communicate commitments to brand and performance marketing teams, keep multiple brands moving simultaneously, and enable the studio to surge and respond rapidly without losing quality or burning the team out. This is a hands-on role. You'll be building systems as much as running them, and being the person the studio counts on to know where everything stands at all times.

Requirements

  • 5+ years in creative operations, traffic management, or a hybrid creative/operations role inside a studio, agency, or in-house team
  • Proven ability to manage multiple concurrent projects and workstreams without losing track of details
  • Experience managing a freelance or external vendor network
  • Strong project management instincts and experience with project management tools
  • Clear, proactive communicator who can hold their own with brand stakeholders and creative talent equally
  • Experience building or improving operational systems, not just maintaining existing ones

Nice To Haves

  • Background in CPG, retail, or performance marketing environments
  • Familiarity with high-volume, always-on content production across paid social, retail media, and digital commerce formats
  • Experience with digital asset management systems and AI creative tools
  • Comfort operating in an environment where some of the processes you'll run don't exist yet

Responsibilities

  • Own end-to-end creative intake and prioritization across all studio work requests
  • Balance workloads across the creative team, adjusting assignments in real time as priorities shift
  • Build and maintain workflows to coordinate deliverables across the internal team, freelancers, and external partners
  • Establish briefing standards, feedback loops, and definition-of-done criteria that reduce rework
  • Proactively surface capacity conflicts or deadline risk before they become problems
  • Own and maintain project management tools and workflows, ensuring consistency and adoption across the studio
  • Track demand, utilization, and shifts in capacity across all active brands
  • Load balance across the internal creative team and flex through the freelance network as demand shifts
  • Communicate commitments to brand and performance marketing stakeholders so expectations stay calibrated
  • Build the freelance bench proactively -- sourcing, vetting, onboarding, and managing external creative talent so the studio can surge without scrambling
  • Serve as the primary point of contact between the studio and brand teams on project status, timelines, and resource availability
  • Lead weekly workload planning and creative review meetings
  • Proactively identify bottlenecks and bring solutions, not just flags
  • Create the conditions where creative people do their best work
  • Know when to push and when to give space -- and understand that those are different skills
  • Build the kind of team environment that retains good creative talent inside a large organization

Benefits

  • salary + bonus (if applicable) + benefits
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