Creative Marketing Specialist
About The Position
The Creative Marketing Specialist will report to and assist the Director of Marketing & Communications in contributing to both visual content creation and social media management. They will have the opportunity to gain hands-on experience in a fast-paced, creative, non-profit environment, contributing to projects from concept to completion. This position offers a unique opportunity to merge graphic design skills with social media marketing strategies, contributing to brand awareness and online presence that resonates with a variety of target audiences of Boys & Girls Club of the Northern Plains. This position is based in Brookings, SD.
Requirements
- Two years of higher education completed in a graphic design, marketing, communications, or related degree program is preferred
- Proficiency in graphic design software such as Adobe Creative Suite, Canva, and video editing tools
- Strong understanding of social media platforms including Facebook and LinkedIn
- Creative thinking and the ability to translate concepts into visually compelling designs and engaging social media content
- Strong organizational skills, attention to detail, and ability to manage multiple projects simultaneously
- High-level communication skills, verbal and written
- Customer service and organization
- Valid Driver’s License
- Microsoft Office, including Word, Outlook, Excel, and PowerPoint.
Nice To Haves
- Work in Canva and Adobe Creative Suite is a plus, but not required
Responsibilities
- Belief and promotion of the Boys & Girls Club mission
- Belief, commitment, and demonstration of the Boys & Girls Club's core values: integrity, high expectations, teamwork, and quality
- Promote and embrace a culture of philanthropy
- Provide leadership, direction, and problem-solving in the areas of projects assigned
- Assist in any administrative responsibilities, which may include mailings, print orders, or any other tasks that are applicable
- Assist in the creation of graphics for digital and print media, including social media posts, marketing materials, community engagement events, presentations, and advertisements
- Develop branded content that aligns with our brand identity and resonates with our target audience
- Ensure consistency in visual branding across all social media channels and marketing materials
- Stay updated on design trends and social media best practices to inform content creation strategies
- Assist with other design-related tasks and projects as needed
- Assist in creating content calendars and scheduling posts for optimal engagement
- Capture content via photos or videos to be used for graphic or social media use
- Adapt tone and style of written communication for different platforms and audiences
- Monitor social media channels for trends and opportunities to join relevant conversations
- Collaborate with the Director of Marketing & Communications to develop social media campaigns and promotions as needed
- Engage with our social media community by responding to comments and messages in a timely manner
- Analyze social media performance metrics and provide insights to optimize content strategy
- Assist with website content updates as needed
- Complete other duties assigned by the supervisor
- Participate in Club-wide events as determined necessary by the supervisor
- Attend and participate in all staff meetings as determined necessary by the supervisor
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
Associate degree
Number of Employees
11-50 employees
