This role oversees the Creative area within the Marketing Division, focusing on graphic design, on-property signage, creative project execution, and department support. The Creative Marketing Manager supervises and guides graphic designers in developing guest-facing materials and coordinates various on-property design projects from conceptualization to implementation. This includes promotional posters, flyers, newsletters, signage, brochures, business supplies, web page design support, theme window displays, holiday decorations, and photo shoot coordination. The manager provides art direction and creative guidance to attract, inform, and engage guests, partnering with departments to understand creative needs and deliver design solutions that support guest experience and operational goals. They also work with a variety of vendors and contacts for assigned projects, graphically design promotional pieces, and oversee the work of designers and vendors to ensure quality, accuracy, brand consistency, and timely completion. Additionally, this role manages logo usage, provides creative support for events and promotions, creates materials for sponsorship needs, and works closely with Marketing Managers and the CMO for various creative support needs. Cooperative marketing efforts with partners are also supported through creative materials and project coordination. The position is responsible for creative purchase orders, budget allocation, vendor contact, and project-budget tracking, ensuring compliance with regulations and protection of company assets. The manager also selects, hires, trains, evaluates, and terminates assigned staff, and creates, implements, and assesses training programs.
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Job Type
Full-time
Career Level
Manager