About The Position

This role is a blend of a library promoter, new media strategist, and digital content creator. The Creative Lead will advance Anythink's vision in its digital, mobile, and online presence, ensuring online environments are as inspiring, creative, and empowering as physical locations. The position requires a strong understanding of content management systems, media buys, and a passion for technology and multimedia. The ideal candidate will combine fierce brand advocacy with an intuitive understanding of how to connect with a diverse community, taking community library services to a new dynamic realm.

Requirements

  • 3+ years of digital marketing experience.
  • Experience working in Wordpress or other content management systems.
  • Sufficient SEO knowledge.
  • Bachelor's degree.
  • Interest in other cultures and languages.
  • Social media savvy.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects simultaneously, prioritize effectively, adapt flexibly to changing priorities, and meet deadlines in a high-speed environment.

Nice To Haves

  • Spanish speaking candidates highly desired.
  • Google analytics experience preferred.
  • Knowledge of ASANA, or other project management software.
  • Working knowledge of basic video/sound editing software preferred.

Responsibilities

  • Advance Anythink's vision in digital, mobile, and online presence.
  • Ensure online environments are inspiring, creative, and empowering.
  • Leverage content management systems for media buys.
  • Create compelling and authentic copy, ensuring Anythink's voice is clear, engaging, and consistent across all channels.
  • Build and evolve Anythink's social media strategy, leveraging data insights, market segment behavior, and trends.
  • Create digital experiences and transform the idea of what a library can be.
  • Interact with customers on social media and stay up-to-date on new digital venues.
  • Encourage contributions from staff and edit messages to reflect the Anythink voice.
  • Collect and curate Anythink's internal/external online content, including photos, blogs, and news stories.
  • Use basic digital media creation tools to tailor messages to various formats and audiences.
  • Collaborate with the Brand Strategy team to manage the social media calendar, respond to social comments, and manage the online voice.
  • Attend library events to capture experiences through pictures and videos for social media sharing.
  • Share ideas on district committees and take a leadership role.
  • Ensure all decisions and actions demonstrate collective integrity.

Benefits

  • Bilingual pay eligible
  • Chance to use knowledge and experience to enable transformations every day.
  • Opportunity to help and inspire others.
  • Job will have you loving Monday mornings again.
  • Commitment to DEI Mission Statement, valuing diversity and forming teams in which everyone can be their authentic self.
  • Encouragement for people from underrepresented backgrounds and different industries to apply.
  • Opportunity to make a positive impact in the community.
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