Creative Director - Sports and Entertainment Experiences

Jack Morton WorldwideChicago, MA
Hybrid

About The Position

At Jack Morton, we create and build brand experiences that are head-turning, smile-inducing, and impact-driving. We aim to redefine what experiential marketing can achieve, helping clients unlock the full value of experiences. This role requires a passionate Creative Director with a strong understanding of sports, fandom, and culture to lead the creation of unforgettable sports and entertainment experiences for iconic brands. The ideal candidate is deeply immersed in the culture, loves sports (especially women's sports), and is energized by translating strategic insights into high-impact brand experiences that authentically connect with fans. This position requires fluid thinking across physical and digital platforms, an obsession with craft, and the ability to bring ideas to life at scale. The role offers the opportunity to do your best work, grow fast, and collaborate across clients, disciplines, and global teams. Experience is expected to be without limits in work, growth, and impact. A hybrid work arrangement in Detroit is highly preferred, or in another US Jack office.

Requirements

  • 6-8 years of culturally driven brand work
  • Experience with sports & entertainment partnerships and leveraging related assets
  • A passion for women’s sports
  • Ability to work hybrid in Detroit (highly preferred) or in a US Jack office
  • Say “yes” more than “no”
  • Thrive in sports-centric environments
  • Carry the confidence to compel high-level clients to produce their best work
  • Elevate teams and bring people together
  • Be optimistic, generous, and push others to be their best
  • Be creative, but also grounded—someone who can dream big and deliver bigger

Responsibilities

  • Manifest culture: Concept and craft innovative experiences anchored in sports, pop culture, and fandom that help brands become authentic parts of fan communities.
  • Develop stories people feel: Create compelling presentations that clearly connect ideas to business goals, blending smart strategy with thoughtful creative thinking, inspiring clients and partners.
  • Build a brand world: Shape cohesive experience ecosystems across environments, content, talent, merch, social moments, and fan touchpoints—ensuring every element feels intentional and connected.
  • Collaborate with creators: Partner with internal teams, athletes, artists, leagues, creators, and cultural tastemakers to deliver breakthrough work that resonates with key audiences and drives impact.
  • Know the fan: Understand the nuances of sports fans and pop culture audiences—their beliefs, language, rituals, references, expectations, and emotional triggers.
  • Create ideas that tap what’s now and next: Develop concepts inspired by sports culture, entertainment, creator culture, and emerging fan behaviors.
  • Build ecosystems, not singular one-offs: Collaborate with strategy and account teams, plus partner organizations, to turn brand objectives into scalable, multi-layered experiences.
  • Passionately steward ideas: Protect and evolve ideas through insights, concepting, production, build, and live execution.
  • Obsess over craft and impact: Partner with production teams and vendors to ensure experiences are thoughtfully designed, well-made, and unforgettable in the moment.
  • Push boundaries: Champion new formats, technologies, ways of working, and collaborators—constantly reimagining how brands show up in the world.
  • Work seamlessly across disciplines: Align storytelling, design, and execution by collaborating closely with strategy, production, and account teams.
  • Keep the idea alive: Maintain creative integrity even as timelines shift, budgets flex, or formats evolve.
  • Cultivate creative energy: Help foster a culture where ideas flow freely, diverse perspectives are valued, and collaboration feels dynamic, inclusive, and fun.
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